Emerging Director Hloni from Spitfire on your radar and ready to fly

Director Malehlohonolo Ntsooa, better known around Spitfire as Hloni, has very quickly, with the power production support of Spitfire and Executive Producer Liesl Lategan, built an impressive showreel featuring sports, food, music, comedy, finance and visual effects-heavy spots. We found out how this young determined talent rose up in the ranks of a top production company.

2023-03-02T06:04:49+02:00March 1st, 2023|Categories: Editorial, Spitfire Editorial|Tags: , , |

Spitfire, a decade of ‘Challenge Accepted’

Let’s face it, team Spitfire has never quite fit into the traditional production company box. Over the past 10 years they have always approached work with the same attitude of ‘Where there’s a screen, there’s an opportunity’. But hey, a production company that has an in-house Head of Content is a production company that just thinks differently.

2022-12-14T14:29:35+02:00December 14th, 2022|Categories: Editorial, Spitfire Editorial|Tags: , |

IDIDTHAT Craft Awards July 2022

This month's IDIDTHAT.co Craft Awards were judged by Group Executive Creative Director at King James Nkanyezi Masango and Director at Bioscope Films, Hylton Tannenbaum. Huge congrats to the super talented Cindy Lee and Zee Ntuli on sashaying away with July's Best in Craft, we are not worthy!

IDIDTHAT Craft Awards June 2022

This month's IDIDTHAT.co Craft Awards were judged by Jabulani Sigege, Executive Creative Director at Machine_ and Justice Mukheli, Director at Romance. Congratulations to directors Thina Zibi from Hello Circus and Tebza from The Star Film Company who will be strutting into the second half of 2022 a whole Craft Award sexier. 

IDIDTHAT Craft Awards April 2022

This month’s IDIDTHAT.co Craft Awards were judged by Executive Creative Director at TBWA Hunt Lascaris, Carl Willoughby and Director at Spitfire, AK. Congratulations to April's Best in Craft, Paul Ward from Giant Films and Slim from Darling Films.

IDIDTHAT Craft Awards February 2022

This month’s IDIDTHAT.co Craft Awards were judged by none other than… drumroll please… and hit it; Creative Director at Joe Public United, Claudi Potter and Director and Founder of Olamuk, Mzi Kumalo. Congratulations to February's top crafters, Patriot Films' Sam Coleman, Romance's Greg Gray and co-directors Michael Rodrigues & Tarryn Hatchett from We are_.

IDIDTHAT Craft Awards December 2021

This month’s IDIDTHAT.co Craft Awards were judged by the absolute least of our Januworries; hoarder of awards and Creative Director at Grey/WPP Liquid, Steph van Niekerk, and the magic-maker himself, Senior Editor at LUDUS Post Productions, Mark Ash. Congrats on December's top Crafters, Jeana Theron from Darling Films & Mark Middlewick from Circus.

South Africa’s Best in Digital – Loeries 2021

Here we showcase the best in Digital communications for the past year. This is the work that was awarded at the Loeries 2021. If you want to work with only the best in digital on your next project then throw away that phone book and look no further. We are all about making the process of sourcing the right talent for your project easier, which is exactly what we’ve done here. Find all awarded work in digital and the talented sexy nerds behind it.

IDIDTHAT Craft Awards November 2021

This month’s IDIDTHAT.co Craft Awards were judged by the biggest gifts under the tree; Kabelo Moshapalo, Chief Creative Officer Ogilvy Johannesburg and Tebza, Director at The Star Film Company. Thank you you festive tinselled treats! Congrats to our merry Best in Crafters Zee Ntuli from Darling Films and Greg Gray from Romance.

IDIDTHAT Craft Awards October 2021

This month's IDIDTHAT.co Craft Awards were judged by top industry veterans Tseliso Rangaka, CCO at FCB Joburg and Hellocomputer AND director at 0307, Kim Geldenhuys. Bumper month with 3 commercials being awarded the top spot. Congratulations to our Best-in-Crafters; Lebogang Rasethaba and Imraan Christian from Arcade, Greg Gray from Romance & Jason Fialkov from Bioscope Films.

IDIDTHAT Craft Awards September 2021

This month’s IDIDTHAT.co Craft Awards were judged by our very own industry royalty; Roanna Williams, Chief Creative Officer of Net#work BBDO and Bruno Bossi, Director and Owner of Carbon Films. Thank you our King and Queen, we are not worthy. Massive congratulations to our Best in Crafters; Director Zee Ntuli from Darling Films and DOP Fabian Vettiger.

IDIDTHAT Craft Awards August 2021

This month’s IDIDTHAT.co Craft Awards were judged by the most beautiful of all spring blossoms; Chief Creative Officer at TBWA\Hunt Lascaris, Peter Khoury and Director & Co-owner at They Shoot Films, Alan Irvin. Congratulations Fausto Becatti from Bioscope Films & Ross Garrett from Darling Films for being such incredible Crafty McCraftersons!

IDIDTHAT Craft Awards July 2021

This month’s IDIDTHAT.co Craft Awards were judged by our very own winter warmers, Chief Creative Officer of Draftline JNB, Neo Segola and Partner and Director at The Rudeboy Collective, Mpho Twala. Congratulations to the red-carpet-ready Greg Rom from Gentlemen Films and Ian Gabriel from Giant Films on being awarded Best of Craft.

IDIDTHAT Craft Awards June 2021

This month's IDIDTHAT.co Craft Awards were judged by our fearless leaders, Executive Creative Director of Joe Public United, Megan Perks and Owner, Composer and Engineer of Howard Audio, Adam Howard. Thank you for your service to this country. Not only are you heroes to us, but to all your fellow South Africans. To Talya Galasko from Sketchbook Studios and Kyle Lewis from Egg Films, congratulations on being awarded Best in Craft, truly the highest honour in all the land, we salute you.

IDIDTHAT Craft Awards March 2021

Congratulations to Paul Ward from Giant Films who was awarded Best in Craft by both our judges, Neo Mashigo, CCO of M&C Saatchi Group South Africa and Charmaine Greyling, Co-Founder and VFX Artist at Strangelove Studios.

PR and Live Communications: Creative Circle’s Ad of the Month winners in 2020. In the running for Ad of the Year.

We’ve tracked down all our IDIDTHAT members’ work that was awarded in Creative Circle’s ‘PR & Live Communications’ category throughout 2020. Congratulations on being in the running for the coveted ‘Ad of the Year’ award on the 4th of March at the Virtual Ad of the Year Awards, boom! What campaign do YOU think deserves the title of South Africa’s best of the best?

IDIDTHAT Craft Awards January 2021

January’s IDIDTHAT.co Craft Awards were judged by Darling Films‘ director, Chloe Coetsee and ECD of Machine_ Cape Town, PJ Eales. Congratulations to Daniel Morcos from Carbon Films AND James O’ Sullivan and the late SJ Myeza from 7Films on being awarded Best in Craft.

IDIDTHAT Craft Awards November 2020

November’s IDIDTHAT Craft Awards were judged by Saatchi & Saatchi’s Creative Director, Stephanie Symonds and Director Lebogang Rasethaba from Egg Films and Arcade. Congrats on the 'BEST IN CRAFT' win for both VW spots by Director Fausto Becatti and the post team; Daniel Mitchell, Nic Apostoli and Charmaine Greyling. 

IDIDTHAT Craft Awards October 2020

October’s IDIDTHAT Craft Awards were judged by The Star Film Company’s director, Cindy Lee and ECD of FoxP2, Grant Sithole. Congrats to Fausto Becatti from Bioscope Films, Paul Ward from Giant Films AND Xander Vander, Nic Apostoli and Charmaine Greyling from Strangelove for bringing us more goosebumps than Halloween!

Adman turned Director, Katlego Baaitse, joins Spitfire Films

New Spitfire director, Katlego Baaitse, first caught our attention with the recent Chicken Licken ‘Kentucky’ ad that he directed. Yup, you’ve probably already seen it. Hell, it was even awarded IDIDTHAT’s ‘Best of Craft’. We did a little digging to find out what this new full-time director has to offer and how his unique style may just be perfect for one of your scripts.

2020-10-14T13:15:48+02:00October 14th, 2020|Categories: Editorial, Spitfire Editorial|Tags: , |