Made Films keeps growing, welcomes emerging director James Reynolds

Made Films’ directing roster is getting even bigger as they welcome director James Reynolds. He first joined the company just over half a year ago as an Assistant Director to Made director Dani Hynes. He first caught the team at Made’s attention because of his experience in research, writing and assisting as well as the time he had spent in just about every production department. As an actor, he’s worked all over the world and is a skilled street and portrait photographer and award-winning short film director – a ‘Jack of all Trades’ as Dumi (Made Producer Dumisani Mvumvu) calls him.

2022-05-24T14:42:09+02:00May 24th, 2022|Categories: Editorial, Made Films Editorial|Tags: , |

Director Bongani Morgan signs with production heavyweights Made Films

Made Films is expanding their directing roster by welcoming Bongani Morgan to the family. Having established himself as a narrative filmmaker with a deep love of our country, its stories and its people, the team at Made Films had their eye on him for a while and are excited to announce that it’s official. Bonus points, he’s also a really cool and kind human – Made material!

2022-05-17T13:07:40+02:00May 17th, 2022|Categories: Editorial, Made Films Editorial|Tags: , |

Made Films’ Director Dani Hynes plucks at our heartstrings in Bokomo’s ode to the past 100 years ad

Dani Hynes has directed Bokomo’s latest commercial; an almost 3-minute film starring a 9-year-old, her grandpa, a duck and a snail. The ad does not do much to serve the old adage ‘don’t work with children or animals’, but then again, Dani has always loved a challenge. In collaboration with agency MullenLowe, this beautiful cinematic and emotive piece of storytelling takes you on a heartfelt journey exploring two nurturing relationships and the passing on of wisdom that is sure to pluck at the heartstrings.

2022-05-12T15:50:04+02:00May 11th, 2022|Categories: Editorial, Made Films Editorial|Tags: , |

IDIDTHAT Craft Awards April 2022

This month’s IDIDTHAT.co Craft Awards were judged by Executive Creative Director at TBWA Hunt Lascaris, Carl Willoughby and Director at Spitfire, AK. Congratulations to April's Best in Craft, Paul Ward from Giant Films and Slim from Darling Films.

IDIDTHAT Presents ‘She Did That’ February 2022

SHE DID THAT is a female filmmakers showcase that shines a spotlight on the women in the South African production industry. Although we will only be featuring women and non-binary people, the goal is that it will encourage the inclusion of more underrepresented filmmakers across all production work created by South Africans. This month features Director Kit from Darling Films, Director Dani Hynes from Made Films and Director Rea Moeti from Platypus.

2022-02-10T19:49:00+02:00February 10th, 2022|Categories: SHE DID THAT|Tags: , , , , , |

South Africa’s Work to Watch – June to October 2021

Here we showcase South Africa's stand-out work. This is the work that was awarded by the Creative Circle and represents the best our country has to offer. Basically, if you don’t have these companies on speed dial for 2022, ag shame man.

Film: Creative Circle’s Ad of the Month winners in 2020. In the running for Ad of the Year.

We’ve put together this handy showcase of all the IDIDTHAT companies that were awarded by the Creative Circle in the 'Film' category throughout 2020. Congratulations you cinematic beauties on being in the running for the coveted ‘Ad of the Year’ award on the 4th of March at the Virtual Ad of the Year Awards! What campaign do YOU think deserves the title of South Africa’s best of the best?

IDIDTHAT Craft Awards December 2020

December’s IDIDTHAT Craft Awards were judged by Claudi Potter, Creative Director at Joe Public United and Fausto Becatti, Director at Bioscope Films. Congratulations to Slim from Darling Films AND Porteus Xandau from Carbon Films on being awarded Best in Craft.

Made Films and ‘This is a weird question, but can you…’

When Made Films Director Dani ‘What if we’ Hynes and her Producers ‘I guess we could’ Mel and Dumi first hear about a new script, the brief usually starts with: ‘This is a weird question, but can you…’ We get to the bottom of some of their weirdest requests and find out why these technically impossible projects keep coming their way.

2022-05-12T15:53:28+02:00October 9th, 2020|Categories: Editorial, Made Films Editorial|Tags: , |

IDIDTHAT Craft Awards July 2020

July's IDIDTHAT Craft Awards were judged by Dani Hynes (Director at Made Films) and Bridget Johnson (ECD at The Riverbed Agency). Massive congrats to Glen Biderman-Pam from Sketchbook Studios who was awarded Best in Writing and Direction Craft by BOTH our judges for his short film 'Love Locked'.