Best in Craft awarded to Fausto Becatti from Bioscope Films & Ross Garrett from Darling Films

This month’s IDIDTHAT.co Craft Awards were judged by the most beautiful of all spring blossoms; Chief Creative Officer at TBWA \ Hunt Lascaris, Peter Khoury and Director & Co-owner at They Shoot Films, Alan Irvin. Congratulations Fausto Becatti from Bioscope Films & Ross Garrett from Darling Films for being such incredible Crafty McCraftersons!

‘What are the IDIDTHAT.co Craft Awards?’ Every month we team up with ad industry leaders to award the finest in South African film and production craft across these different categories: Direction, Editing, Cinematography, Animation and VFX, Online, Original Sound, Sound Design and Final Mix. It’s just another way that we make it ridiculously easy to stay up-to-date with who’s doing the best work in the country. 

BEST IN CRAFT (Direction)
Awarded by Alan Irvin

CRAFT MENTION (Direction)
Awarded by Peter Khoury

Spotify Premium ‘Unleash’
Bioscope Films | Fausto Becatti

‘Fausto’s Spotify clinched it for me. Mainly because of overall attention to detail as a director, and a true understanding of the end product. There’s no real conceptual idea, but for a music platform, it’s exactly on point. Everything from the choice of shots, the lighting, editing, and in particular, the locations, were huge contributors to making a slick and well thought through piece. Well done Fausto for excelling in the directing and mastering of these facets.’
– IDIDTHAT Guest Judge: Alan Irvin, Director & Co-Owner at They Shoot Films

‘Fausto’s Unleash for Spotify Premium is a gritty, raw, authentic and energetic piece of entertainment that is easy to watch and easier to love. My agency did work on this, just wanted to call that out.’
– IDIDTHAT Guest Judge: Peter Khoury, Chief Creative Officer at TBWA \ Hunt Lascaris

BEST IN CRAFT (Direction)
Awarded by Peter Khoury

CRAFT MENTION (Direction)
Awarded by Alan Irvin

Pam Golding ‘Farai’
Darling Films | Ross Garrett

‘When you tell a story you can use realism or symbolism. The majority of the stories we tell today embrace realism, I suppose it’s the time we’re living in. Ross, however always seems to bring an artful symbolism to his work that makes it captivating, ethereal and distinctive. Faral for Pam Golding is no different. The framing, edit,  grade,  VO and subject matter all combine to mesmerise you in a story worth watching.’
– IDIDTHAT Guest Judge: Peter Khoury, Chief Creative Officer at TBWA \ Hunt Lascaris

‘Visually a beautiful film. Every image showcases Ross’s photographic prowess and strong visual eye. I must say, I didn’t feel much emotion for the hero and his love for bees. It took me a while to realise that the beekeeper and the runner were the same guy. In fact, I only realised this after reading the end line. A bit more emotion and it definitely would have elevated the film to winner status. At least that’s my 5 cents worth! Nevertheless, Ross, this is a film to be extremely proud of. On a side note, it’s awesome to see brands like Pam Golding stepping out of their comfort zone and making communication that really sticks out from their competitors. To quote another famous bee lover: “Sometimes the smallest things take up the most room in your heart.” —Winnie the Pooh’
– IDIDTHAT Guest Judge: Alan Irvin, Director & Co-Owner at They Shoot Films

CRAFT MENTION (Direction)
Volkswagen GTI ‘Vrrr Pha!’
Patriot Films | Sam Coleman

Awarded by Peter Khoury

‘Sam’s VW GTI 8 spot Vrrr Pha! is the latest take on an iconic classic. The production touches, music and filmography dish out a joyful celebration of humour and personality whilst building on the cars existing speed and performance memory structures.’
– IDIDTHAT Guest Judge: Peter Khoury, Chief Creative Officer at TBWA \ Hunt Lascaris

CRAFT MENTION (Direction)
Jak Tomas ‘I was just a kid with a crush’ (Music Video)
Freelance Director – Josh Hayman

Awarded by Peter Khoury

‘Josh’s music vid for Jak Tomas was a trip down memory lane. So much quirk, charm and awkwardness and just not taking itself too seriously. It’s great to watch something with a fun, creative flair in a world that is currently so serious and judgemental.’
– IDIDTHAT Guest Judge: Peter Khoury, Chief Creative Officer at TBWA \ Hunt Lascaris

IDIDTHAT GUEST JUDGES:

Peter Khoury is currently the CCO of TBWA\Hunt Lascaris and sits on the executive committee of the Creative Circle, on the Loeries Committee and also sits on the Facebook Creative Council for the EMEA Region. In 2018, Peter was named as the Most Admired Creative Leader in Johannesburg and in 2019, the runner-up and in 2020 as the Most Admired Creative Leader in South Africa in the annual Agency Leaders poll by MarkLives. The Financial Mail named him Industry Leader of the Year for 2020. Peter was also voted in as the Creative Circle Chairperson from 2018-2020. He used his time to modernise and transform the organisation into what it is today. From 2018-2020, he sat on the Loeries Board, helping steer the organisation into a new era. Peter now sits on the board of The South Africanist, a non-profit company that believes in the promotion of active citizenship. Peter has sat on various local and international awards juries, including Cannes Lions, The One Show, D&AD, Effies, Dubai Lynx, Loeries and Ciclope Africa.

Alan Irvin is a Director & Co-Owner at They Shoot Films. Alan’s journey into filmmaking began when his grandmother gifted him an 8mm film camera at 7 years old. His love of art, drawing and photography initially attracted him to the advertising industry, where he began as a designer, became an art director and finally ended up as an executive creative director. Working at some of SA’s top agencies gave him an intricate understanding of the industry, but he wanted to develop his craft of storytelling, and so returned to his first passion, film. Since then, he has shot and directed many memorable and globally awarded commercials. His innate understanding of the human condition gets him authentic performances from his cast, and his keen visual eye creates films with cinematic scale. Alan loves film and still has that same 8mm camera on a shelf at his offices in Johannesburg.

All Craft Entries

Arcade | Alexa Wilson
Volkswagen ‘Park’
(Direction Craft)

Bioscope Films | Zipho Dlangamandla
TymeBank ‘Save What Matters’
(Direction Craft)

Bomb Commercials | Teboho Mahlatsi
Cremora ‘Nomsa’ (Director’s cut)
(Direction Craft)

Bomb Commercials | Teboho Mahlatsi
Grandpa ‘Sticks’ (Director’s cut)
(Direction Craft)

Patriot Films | Aadil Dhalech
Shoprite ‘Big Birthday’
(Direction Craft)

Spitfire | Katlego Baaitse
KFC ‘Family Feud’
(Direction Craft)

The Rudeboy Collective | Helen & Kim
VW Amarok ‘Seabelo Senatla x Mentorship’
(Direction Craft)

The Rudeboy Collective | Helen & Kim
VW Amarok ‘Seabelo Senatla x Inner Strength’
(Direction Craft)

TinToy Films | Nic Eve
Spec-Savers ‘Trust’
(Direction Craft)

TinToy Films | Nic Eve
Cape Union Mart ‘Adventure’
(Direction Craft)

Matte Black Studios | Andrew Traill, Liam Traynor, Ben van der Walt
United Aviation Group ‘Welcome to Wonderland’
(Edit, Grade, Online VFX Craft)

Matte Black Studios | Andrew Traill, Liam Traynor, Ben van der Walt
United Aviation Group ‘Welcome to Wonderland (Purple Hat Version)’
(Edit, Grade, Online VFX Craft)

Priest | Matthew Swanepoel
Volkswagen GTI ‘Vrrr Pha!’
(Editing Craft)