Joe Public named Agency of the Year at The Loerie Awards 2024

Joe Public proudly took to the stage at the 46th annual Loerie Awards in Cape Town as Agency of the Year. Joe Public Cape Town, Durban, Johannesburg, and their clients bagged 35 of the sought-after birds, including five wins with production partners Romance Films, Darling Films and Post Modern.

South Africa’s Craft Awards August 2024

This month’s IDIDTHAT.co Craft Awards were judged by perfectly equal parts demure and brat, Nkgabiseng Motau, Chief Creative Officer at Think Creative Africa and Ernest Nkosi, Director at Mogul Pictures. Congrats to Justice Mukheli from Romance for taking home the top spot this month. Well done mister!

South Africa’s Cannes Predictions 2024

IDIDTHAT is kicking off our countdown to The Cannes Lions Festival of Creativity with South Africa’s Cannes Predictions! We’ve brought together a team of creative heavyweights to view the work entered by South Africa into Cannes this year and choose the work they think will turn heads. A massive shoutout to our judges Fran Luckin, Steph van Niekerk, Roland Sweet, and Xolisa Dyeshana – thank you for being absolute gold as always!

Director Jabu Newman from Romance speaks to (not at!) Gen Z in sexual health campaign

Jabu Newman’s latest campaign #ForeverWena is an unashamed, unafraid story about sexual health and choice. Cementing her reputation as a director who is fluent in speaking to the youth, Jabu has crafted a portrait of South Africa’s Gen Zs that feels unique, personal and genuine. Showcasing a stunning range of sexuality and sexual exploration, the campaign #ForeverWena is a celebration of sexual diversity with zero judgement or shame, AMEN!

2024-04-30T12:49:11+02:00April 30th, 2024|Categories: Editorial, ROMANCE Editorial|Tags: , , |

Directors on Directors. The women of ROMANCE – Nicole Ackerman, Jabu Newman and Emilie Badenhorst

The Loeries released their rankings for 2023 and congratulations to ROMANCE for being ranked the number one production company in South Africa. BOOM. What better way to celebrate than to go fly-on-the-wall as three ROMANCE directors, Nicole Ackerman, Jabu Newman and Emilie Badenhorst interview each other. They get candid about their process, background, influences and the women who helped them along their way.

2024-02-08T15:06:57+02:00February 8th, 2024|Categories: Editorial, ROMANCE Editorial|Tags: , , , , |

IDIDTHAT Presents ‘SHE DID THAT’ March 2023

SHE DID THAT is a female filmmakers showcase that shines a spotlight on the women in the South African production industry. Although we will only be featuring women and non-binary people, the goal is that it will encourage the inclusion of more underrepresented filmmakers across all production work created by South Africans. This month features Chloe Coetsee from Darling Films, Jabu Nadia Newman from Romance Films and Renee van Reenen from Platypus.

Romance Films’ director Jabu Newman speaks Gen-Z in Standard Bank’s latest commercial ‘10% Millionaires’

Director Jabu Newman has crafted a visually vibrant and unapologetically Gen-Z world for Standard Bank. Reality meets every young adult’s fantasy in the stylish tongue-in-cheek campaign that uses energetic TikTok-inspired transitions to authentically celebrate South Africa’s youth culture.

2022-06-02T09:22:46+02:00June 2nd, 2022|Categories: Editorial, ROMANCE Editorial|Tags: , , |

South Africa’s One Show 2022. All the Work and the Winners.

Congratulations to all the Pencil and Merit winners in The One Show 2022. Special shoutout to the legends at Joe Public, again stealing the show with two Silvers and a Bronze for their work on Chicken Licken🍗. Winners were announced in advance of The One Show in-person awards show which took place on May 20 in New York. Ain’t nobody got time to fly to NY so here we’ve made it incredibly easy to find all the winning work and the winning people who created it.

IDIDTHAT Presents ‘She Did That’ April 2022

SHE DID THAT is a female filmmakers showcase that shines a spotlight on the women in the South African production industry. Although we will only be featuring women and non-binary people, the goal is that it will encourage the inclusion of more underrepresented filmmakers across all production work created by South Africans. This month features Ayanda Duma from Robot, Justine Calverley from First Pencil, and Nicole Maria Ackermann from Romance Films.

IDIDTHAT Craft Awards May 2021

May's IDIDTHAT.co Craft Awards were judged by Creative Director at Ogilvy JHB, Safaraaz Sindhi and Director and Co-owner at Patriot Films, Anton Visser. Shantay, you stay to Ross Garrett from Darling Films and Ari Kruger from Sketchbook Studios, our Best in Craft icons for May.

IDIDTHAT Craft Awards February 2021

This month’s IDIDTHAT.co Craft Awards were judged by Thibedi Meso, ECD Partner at Brave Group and Trevor Clarence, Director and Partner at Your Girlfriend. Congratulations to Monde Gumede from The Rudeboy Collective and Ari Kruger from Sketchbook Studios on being awarded IDIDTHAT's Best in Craft.

Film: Creative Circle’s Ad of the Month winners in 2020. In the running for Ad of the Year.

We’ve put together this handy showcase of all the IDIDTHAT companies that were awarded by the Creative Circle in the 'Film' category throughout 2020. Congratulations you cinematic beauties on being in the running for the coveted ‘Ad of the Year’ award on the 4th of March at the Virtual Ad of the Year Awards! What campaign do YOU think deserves the title of South Africa’s best of the best?

IDIDTHAT Craft Awards: April 2020

April's IDIDTHAT Craft Awards were judged by Director Greg Gray from Romance Films and Creative Partner / ECD at M&C Saatchi Abel, Jake Bester. Two 'Best in Craft' winners this month. Congratulations Katlego Baaitse from Burley Boys AND monde like the world from The Rudeboy Collective. Check out all the results here.

South Africa’s One Show Shortlists 2020 – View the work

VIEW THE WORK - South Africa picked up 53 One Show Shortlists this year for 30 campaigns. Find out who did what right here, right now. Congrats you beauties!

IDIDTHAT Craft Awards: March 2020

The March IDIDTHAT Craft Awards were judged by Executive Creative Director at FCB Joburg, Suhana Gordhan and Film Editor at Deliverance Post, Ricky Boyd. Congratulations to this month's legends, Helen & Kim from Motion City Films AND Gregg Baily from Figment Films, for winning Best in Craft.

South Africa’s Work to Watch: February 2020

This month we showcase the stand-out work that South African companies on IDIDTHAT are doing. Apart from just bragging about it (which is very important), it’s the work that was recently featured at the Creative Circle Awards and IDIDTHAT's Craft Awards. View the work and find out more about the companies who did it…

Find Out More About SA’s Top-Ranked Companies at Loeries 2019

The Official Loeries rankings were released and we’ve gone and created the ultimate cheat sheet for you. Find out more about South Africa's top agencies and production companies out there. Yup, it’s the ultimate goodie bag so start taking notes because, for the next year, these are the companies you want to work with #ThankUsLater

Work to Watch: December 2019

This month we showcase the stand-out work that South African companies on iDidTht are doing. Apart from just bragging about it (which is very important), it’s the work that was recently featured at the Creative Circle Awards and iDidTht’s Craft Awards. View the work and find out more about the companies who did it…

Find out more about SA’s top-ranked companies at Loeries 2018

Although the Loeries only seem like a distant memory that conjures up the smell of cheap tequila and even cheaper regrets, the official Loeries rankings were released and we’ve gone and created the ultimate cheat sheet for you. Find out more about South Africa's top creative and production companies out there. Yup, it’s the ultimate goodie bag! Grab ye olde quill and ink and start taking notes because, for the next year, these are the companies you want to work with

Work to Watch: October 2018

This month we showcase the stand-out work that South African companies on iDidTht are doing. Apart from just bragging about it (which is very important), it’s the work that was recently featured at the Creative Circle Awards and iDidTht’s Craft Awards. View the work and find out more about the companies who did it…