Loeries Archives - IDIDTHAT.co

[PODCAST] Bigger, Better, Awarded: How to build case studies that actually win. With Fran Luckin, Khensani Nobanda, Kabelo Moshapalo and Xolisa Dyeshana

When four South African respected jury presidents sit down together, you listen. Between them, they’ve presided over Cannes Lions, Loeries, Dubai Lynx, and the IAB Bookmark Awards - shaping what the world calls “award-winning work.” At this year’s IDIDTHAT HOUSE, inside the Nedbank Loft at Loeries Fringe 2025, this powerhouse panel brought together Fran Luckin (CCO, VML South Africa), Khensani Nobanda (Group Executive: Marketing & Corporate Affairs, Nedbank Group), Kabelo Moshapalo (CCO, Ogilvy), and Xolisa Dyeshana (CCO, Joe Public).

Amisha Zanetti2025-11-04T15:26:14+02:00November 4th, 2025|Categories: Editorial, Loeries|Tags: Fran Luckin, IDIDTHAT HOUSE, IDIDTHAT HOUSE PODCAST, Joe Public, Kabelo Moshapalo, Khensani Nobanda, Nedbank, Ogilvy South Africa, VML South Africa, Xolisa Dyeshana|

[PODCAST] Future Proof: what will a winning production company look like in the age of AI? With Jarred Cinman, Alexa Wilson, Stuart Stobbs, and Shane Jacobs

Budgets are shrinking. Deadlines are gasping for air. And AI? It’s not knocking on production’s door, it’s already moved in, rearranged the furniture, and started editing the showreel. At this year’s IDIDTHAT HOUSE (Loeries Fringe), inside the Nedbank Loft, we hosted Future Proof: a brutally honest panel asking the question everyone in production is quietly panicking about. What will it take for a South African production company to still exist, and thrive, in 2027?

Amisha Zanetti2025-11-04T14:53:33+02:00November 4th, 2025|Categories: Editorial, Loeries|Tags: Alexa Wilson, Darling Films, GotBot AI, IDIDTHAT HOUSE, IDIDTHAT HOUSE PODCAST, Jarred Cinman, MonkeyDonkey Creative AiGency, Shane Jacobs, Stuart Stobbs, VML South Africa|

[PODCAST] The Great Debate: To in-house or not to in-house production with Colin Howard, Kathi Jones, Peter Little and Monareng Makwetla

When agencies start building their own production arms (think Prodigious, Hogarth and beyond) it raises the question everyone in the industry’s been whispering: what happens to South Africa’s independent production companies? Are in-house models the sleek, efficient future of advertising… or are they quietly dismantling the craft that made our work world-class?

Amisha Zanetti2025-11-04T14:54:01+02:00November 4th, 2025|Categories: Editorial, Loeries|Tags: Colin Howard, Egg Films, IDIDTHAT HOUSE, IDIDTHAT HOUSE PODCAST, Kathi Jones, Monareng Makwetla, Peter Little, Publicis Groupe Africa, Triple Story Content|

[PODCAST] Client Hot Seat: How marketers really assess creative, briefs and production partners with Bridget Harpur, Grant Macpherson, Tebogo Motsepe and Star Kachisa

Ever wondered what really happens when your script lands in a marketer’s inbox? What makes them sit up, what makes them stall, and what sends your big idea straight to the bin? At this year’s IDIDTHAT HOUSE, inside the Nedbank Loft at Loeries Fringe 2025, we flipped the script and put the marketers in the hot seat. Moderated and joined by Tebogo Motsepe (Executive Head: Marketing Strategy, Nedbank), the panel pulled zero punches as Grant Macpherson (CMO, KFC South Africa), Bridget Harpur (Head of Marketing, Volkswagen Group Africa), and Star Kachisa (Head of Marketing, Spotify Sub-Saharan Africa) revealed how ideas really get judged behind closed doors.

Amisha Zanetti2025-11-04T15:24:47+02:00November 4th, 2025|Categories: Editorial, Loeries|Tags: Bridget Harpur, Grant Macpherson, IDIDTHAT HOUSE, IDIDTHAT HOUSE PODCAST, KFC South Africa, Nedbank, Spotify, Star Kachisa, Tebogo Motsepe, Volkswagen Group Africa|

Loeries Week found its heart at IDIDTHAT HOUSE

For two unforgettable days, IDIDTHAT HOUSE turned into the ultimate hangout space at Loeries Fringe. Production companies, agencies, and brands came together to talk shop, eat toasties, share drinks, and dance it all out.

Anne in the Studio2025-10-14T16:07:03+02:00October 14th, 2025|Categories: Editorial, Loeries|Tags: IDIDTHAT HOUSE|

IDIDTHAT HOUSE 2025 Gallery, Loeries Fringe Day 2

(See all this pics) Day 2, 10 October, IDIDTHAT HOUSE was back in full swing. We kicked things off with brekkie rolls, Bloody Marys, and coffee strong enough to power another round of inspiring panel chats, with POPCO keeping everyone cool in between. Then came the IDIDTHAT HOUSE Party. An exclusive party for those who got the nod from our incredible production partners, and wow, did you show up. Massive love to everyone who joined us, laughed with us, and made it one for the books. We had the absolute best time with you.

admin2025-10-14T15:35:18+02:00October 14th, 2025|Categories: Editorial, Loeries|Tags: Loeries 2025|

IDIDTHAT HOUSE 2025 Gallery, Loeries Fringe Day 1

(See all the pics) Day 1 at IDIDTHAT HOUSE was everything we dreamed of, old friends, new faces, industry-shaping panel chats, and big laughs. This is why we love this industry. Thank you to all our Brand Partners, Production Partners and guests for making this Loeries Fringe such a success. See you next year!

admin2025-10-14T10:10:06+02:00October 13th, 2025|Categories: Editorial, Loeries|Tags: Loeries 2025|

Joe Public named Agency of the Year at The Loerie Awards 2024

Joe Public proudly took to the stage at the 46th annual Loerie Awards in Cape Town as Agency of the Year. Joe Public Cape Town, Durban, Johannesburg, and their clients bagged 35 of the sought-after birds, including five wins with production partners Romance Films, Darling Films and Post Modern.

Amisha Zanetti2024-10-24T15:25:58+02:00October 24th, 2024|Categories: Editorial, Joe Public Editorial, Loeries|Tags: Darling Films, Joe Public United, Joey Gordon, Khuthala Gala Holten, Pepe Marais, Post Modern, Romance Films, Xolisa Dyeshana|

She Did That at Loeries 2022 – Directors

The 2022 Loeries Official Rankings were released last week and although we don't think awards and accolades mean everything (they're pretty cool though), they definitely get our attention when they reflect the high level of work being created by some of the talented women and non-binary people in our industry right now. Below we have showcased five of the top-ranked film directors in the country according to the Loeries. Congratulations and here's to seeing a lot more representation in 2023 💪🏾

admin2023-02-07T14:05:21+02:00February 7th, 2023|Categories: Loeries, SHE DID THAT|Tags: Bioscope Films, Cindy Lee, Darling Films, First Pencil, Jeana Theron, Justine Calverley, Kyla Philander, Loeries 2022, The Star Film Company, They, Wandile Xaba|

Find out more about SA’s top-ranked companies at Loeries 2018

Although the Loeries only seem like a distant memory that conjures up the smell of cheap tequila and even cheaper regrets, the official Loeries rankings were released and we’ve gone and created the ultimate cheat sheet for you. Find out more about South Africa's top creative and production companies out there. Yup, it’s the ultimate goodie bag! Grab ye olde quill and ink and start taking notes because, for the next year, these are the companies you want to work with

Studio2018-11-19T11:56:56+02:00November 16th, 2018|Categories: Editorial, Loeries|Tags: 0307 Films, 7 Films, Audio Militia, Bioscope Films, Black River FC, Bluenoise, BOMB Commercials, Chocolate Tribe, CULLINAN, Darling Films, Deliverance, Dolph, DUKE, Egg Films, FCB Cape Town, FCB Johannesburg, FoxP2, Gentlemen Films, Giant Films, Grey Africa, Grid Worldwide, Havas Worldwide, Hey Papa Legend, Joe Public United, JWT, King James Group, King James II, Left Post Productions, M&C Saatchi Abel, Masters & Savant, Network BBDO, New Creation Collective, North VCA, Nova, Ogilvy Cape Town, Ogilvy Johannesburg, Ola! Films, Plank Films, Produce Sound, RobRoy Music, Romance Films, Sinister Studios, Star Films, Strangelove, Sunshinegun, TBWA Hunt Lascaris, The Upstairs Ludus, They, Tulips and Chimneys, Utopia, VML South Africa, We Are Batch, We Love Jam, Wicked Pixels, Xfacta|

Find out more about SA’s top-ranked companies at Loeries

We are positively beaming with pride at all our companies that opened a can of whoop-ass at this year’s Loeries. Now that the official rankings have been released, you can find out more about all the companies you want to work with right here. Never has online-stalking been made easier!

Studio2018-12-10T12:25:26+02:00October 30th, 2017|Categories: Awards, Editorial, Loeries|