Nkgabiseng Motau on ten years of Think Creative Africa and why South African advertising needs to trust itself more

In this one, Nkgabiseng Motau gets into what ten years of running Think Creative Africa has taught her, why courage is often the thing separating Bronze from Gold, the South African work she wishes she’d made, the person who opened an important door early in her career and why our industry could probably do with trusting its own culture a little more. She’s one of our faves and after reading this, we think she’ll be one of yours too.

2026-10-01T13:08:05+02:00October 1st, 2026|Categories: Editorial, Think Creative Africa Editorial|Tags: , |

CANNES DAILY DIARY: Day 1 with Nkgabiseng Motau

In this edition of our South Africans in Cannes Diary, Think Creative Africa co-founder and CCO Nkgabiseng Motau takes us through a day of melting in the Cannes heat, chasing inspiration across the Croisette, and finding unexpected encouragement from Susan Credle, this year's Lion of St. Mark recipient. Along the way, she reflects on the power of human creativity, African representation and the moments that make Cannes unforgettable.

Meet South Africa’s Cannes Lions Jury 2026

Being invited to judge at Cannes Lions is one of the highest honours in our industry. This year, 31 South Africans help shape the festival's most important conversations, serving on both shortlisting and awarding juries across categories ranging from Titanium and Glass to Film to Media, Design, PR and a Jury President in-between. Meet the marketers, strategists, filmmakers, designers and creative leaders representing South Africa on the global stage. Thank you legends for making us proud.

Jury Duty, changing how South Africa shows up in Cannes

Last week, South Africa’s Cannes Lions jurors made a little history. For the first time, current jurors came together with former jurors and Jury Presidents for Jury Duty, a new IDIDTHAT.co and Nedbank initiative designed to share knowledge and hard-earned lessons before they step into the world’s most influential judging rooms.

Will these be the big Film and Integrated winners at Loeries 2019?

As we build-up to this week’s shenanigans in Durbs, we've compiled a list of all the Print and Radio work entered for Loeries this year that either won or was featured at Cannes, One Show, D&AD and the Creative Circle Awards.

Will these be the big Digital and Design winners at Loeries 2019?

As we build-up to this week’s shenanigans in Durbs, we've compiled a list of all the Print and Radio work entered for Loeries this year that either won or was featured at Cannes, One Show, D&AD and the Creative Circle Awards.

‘They Did That’ July 2019. View South Africa’s New Work.

‘They Did That’ is out! This is all the most recent work that South African agencies want to show off. We’ve credited all the iDidTht companies who worked on it so you know who’s even sexier to work with.

South Africa’s Work to Watch: June 2019

This month we showcase the stand-out work that South African companies on iDidTht are doing. Apart from just bragging about it (which is very important), it’s the work that was recently featured at the Creative Circle Awards and iDidTht’s Craft Awards. View the work and find out more about the companies who did it…

South Africa’s Work to Watch: February 2019

This month we showcase the stand-out work that South African companies on iDidTht are doing. Apart from just bragging about it (which is very important), it’s the work that was recently featured at the Creative Circle Awards and iDidTht’s Craft Awards. View the work and find out more about the companies who did it…