South African director Raphadu Maphoto selected for Eyeforce’s international young creatives program

The production house with offices in Amsterdam, Cape Town, and Lisbon is pleased to announce the launch of a program aimed at creating equal opportunities and breaking down barriers for young creatives within the commercial industry. From South Africa, our very own Raphadu Maphoto will be joining the program and from the Netherlands, Eyeforce has welcomed Eva Oosterveld.

2023-06-15T10:38:25+02:00June 14th, 2023|Categories: Editorial, Eyeforce Editorial|Tags: , , |

Eyeforce signs Internationally Acclaimed Photographer and Directors, Testimony to Global Ambitions.

Production company Eyeforce is thrilled to announce the signing of three exceptional South African talents to their roster: Kent Andreasen, Meghan Daniels, and Kyla Philander. With their well-established flagship company based in Amsterdam, and their offices in Cape Town and Lisbon, Eyeforce is focused on expanding its local reach, whilst continuing its commitment to inspiring audiences worldwide.

2023-04-25T14:19:15+02:00April 25th, 2023|Categories: Editorial, Eyeforce Editorial|Tags: , , , |

IDIDTHAT Craft Awards May 2022

This month's IDIDTHAT.co Craft Awards were judged by Mohlalefi Lentsoane, Executive Creative Director at M&C Saatchi Abel (JHB) and Mfundo Mkhize, Director at The Star Film Company. Congratulations to Kyla Philander and Fausto Becatti walking away with May's Craft Awards. We don't know what they put in the water at Bioscope Films (maybe Corona and Espolōn Tequila??) but it's working!

Eyeforce Cape Town turns up the heat, signs Director Ross Hillier and Head of Production Sam Lowe

Based in Amsterdam and Cape Town, production company Eyeforce has signed new talent to their Cape Town roster. We rolled out the red carpet to welcome Director Ross Hillier and Head of Production Samantha Lowe. The duo not only share Eyeforce’s affinity for sports, adventure, sustainability and human stories but will be bolstering the company’s commercial offering.

2022-04-19T13:20:43+02:00April 19th, 2022|Categories: Editorial, Eyeforce Editorial|Tags: , , |

South African Director Tim Weyer joins international roster at Eyeforce

Eyeforce, the production company based out of Cape Town and Amsterdam has added four new filmmakers to their force including South African director Tim Weyer. Tim comes with a holistic approach to directing, drawing on his over a decade-long filmmaking background. And yes, that IS David Coultard next to Tim in our header picture! #Twynosi

2021-11-22T14:16:03+02:00November 22nd, 2021|Categories: Editorial, Eyeforce Editorial|Tags: , |

Integrated: Creative Circle’s Ad of the Month winners in 2020. In the running for Ad of the Year.

Our little hamsters have sourced all our IDIDTHAT members’ work awarded in the ‘Integrated’ category by the Creative Circle throughout 2020. Judges will be announcing the ‘Ad of the Year’ from this showcase on the 4th of March 2020. What campaign do you think will rise to the top as South Africa’s best of the best?

Eyeforce, a production company that will make you want to quit your day job

Remember that film about the street surfers in Joburg? Eyeforce did that. The award-winning short film caught the world’s attention, and their latest short film, The Armstrongs, will no doubt do the same. Check out the trailer and find out 11 things you probably didn’t know about Eyeforce and their love of real people doing extraordinary things.

2020-11-06T10:03:24+02:00November 6th, 2020|Categories: Editorial, Eyeforce Editorial|Tags: |

South Africa’s One Show 2020 Winners Announced [View Work]

South Africa was awarded 12 Merits, 6 Bronze, and 2 Silvers in the year’s largest global awards for creative excellence in advertising and design *drops mic and moonwalks* That is incredible! Congratulations you talented Saffas and thank you for flying our flag high and proud.

South Africa’s One Show 2020 FINALISTS released – View the work

South Africa has 20 FINALISTS for The One Show 2020. GO TEAM! Here's all the work that will win a One Show Pencil or Merit. See who is winning this year, we couldn't be prouder.

South Africa’s One Show Shortlists 2020 – View the work

VIEW THE WORK - South Africa picked up 53 One Show Shortlists this year for 30 campaigns. Find out who did what right here, right now. Congrats you beauties!

Ciclope Africa 2020 – The Winning Work

A huge congrats goes out to all the IDIDTHAT companies that grabbed a virtual Cyclops statuette! View all the work that was awarded and who was involved so you know who to work with next!

Creative Circle 2019 Annual Awards

You all should be pretty familiar with the Creative Circle Annual Award wins of 2019 by now, but have you seen the actual work that won and the real-life humans behind the creativity? Well, step right up folks. We’ve put together a showcase of all the winning work so you can find out more about who is creating the best of the best in South Africa as voted by the Creative Circle jury panel.

South Africa’s Work to Watch: October 2019

This month we showcase the stand-out work that South African companies on iDidTht are doing. Apart from just bragging about it (which is very important), it’s the work that was recently featured at the Creative Circle Awards and iDidTht’s Craft Awards. View the work and find out more about the companies who did it…

‘They Did That’ July 2019. View South Africa’s New Work.

‘They Did That’ is out! This is all the most recent work that South African agencies want to show off. We’ve credited all the iDidTht companies who worked on it so you know who’s even sexier to work with.