IDIDTHAT HOUSE will be back at the Loeries 2026
It’s a two-day meeting place where agencies, marketers, and production companies connect between seminars, masterclasses, and awards shows. Expect panel chats, food, drinks and good hangs, all powered by South African production companies.
o 8 & 9 OCTOBER
o THE ELECTRIC, 48 Canterbury Street, District Six, Cape Town
o Opens 9am – 8pm
IDIDTHAT Promotes and Connects South Africa’s Advertising, Marketing and Production Industry.
IDIDTHAT Directory
Quickly find the right people to work with by searching through our curated Directory. We make the process of sourcing South African companies to work with easy, simple and downright sexy. Basically, if you’re not listed on IDIDTHAT.co, you simply don’t exist, like Bruce Willis in that movie with the kid that sees dead people, except nobody will see you…#Shame
FIND A SPECIALIST
Find a Director
Find an Editor
NEW: Find a DOP
NEW: Find a Colourist
FIND AN AGENCY
SPECIALIST SERVICES
View this Directory that features:
Drone Companies
Location Sound Services
Crew Management
Talent Management
Set Building Services
Voice Over Artists
IDIDTHAT Promotes and Connects South Africa’s Advertising, Marketing and Production Industry.
IDIDTHAT Directory
Quickly find the right people to work with by searching through our curated Directory. We make the process of sourcing South African companies to work with easy, simple and downright sexy. Basically, if you’re not listed on IDIDTHAT.co, you simply don’t exist, like Bruce Willis in that movie with the kid that sees dead people, except nobody will see you…#Shame
IDIDTHAT Featured Stories
Find out who we’re talking about. Read the latest advertising, production, and creative news. We write it so it’s not kak. Let us know if you’d like us to feature your big stories.
South Africa’s D&AD Work & Winners 2026
South Africa picked up a handful of shortlist recognitions at this year’s D&AD Awards, with a Wood Pencil awarded to Accenture Song for Allan Gray’s ‘A Seat at The Table’. Love this work, go team! And while it wasn’t the country’s biggest year at D&AD, getting shortlisted here still means the work stood out among some of the best creative entries in the world.
IDIDTHAT reveals South Africa’s Cannes Lions Predictions 2026
Last night, at a packed Cannes Predictions Dinner hosted by IDIDTHAT in Johannesburg, South Africa’s 2026 Cannes Contenders were revealed live to the industry. And now you can view that work right here.
South Africa wins big at One Show. Here’s the work.
South Africa came out punching at The One Show Awards 2026, with local agencies, production companies, creatives, marketers, and brands picking up Gold, Silver, Bronze, and Merit recognition across a wide spread of categories. Go team SA! Congratulations to all the South African Pencil and Merit winners. Here’s the work that brought it home.
YDA 2026 puts the spotlight on Africa, with South African judges helping lead the charge
For 29 years, the Young Director Award has championed emerging directing talent from around the world. But this year, YDA is turning its attention toward a region overflowing with creative energy, cinematic innovation, and stories that continue to shape global culture. Or, in the immortal words of Shakira circa FIFA World Cup 2010, ‘This time for Africa.’
Open Chair sends 14 South African women to Cannes Lions 2026
There’s something powerful about women opening doors for other women, especially in an industry where access still shapes who gets seen, heard, and celebrated. This year, Open Chair once again secured passes through the Cannes Lions ERA Programme, sending 14 South African women to Cannes. The Croisette won’t know what hit it.
IDIDTHAT Monthly Craft Awards
Find out who’s doing the best work in South Africa. Every month we team up with industry leaders to award South Africa’s best in Production Craft. Huge thanks to our recent guest judges who’ve taken the time to judge IDIDTHAT Craft Awards. Look how sexy they are in these black and white pictures we put up – FYI we used the ‘Inkwell’ filter.
IDIDTHAT Craft Awards July 2024
This month's IDIDTHAT.co Craft Awards were judged by Jeanine Vermaak, Integrated Creative Director at Joe Public United and Imraan Christian, Director at Egg Films. Thank you for lending us your time and expertise you legends! A big round of applause, fistbumps and some extra woohooing for Hayden Brown from 7 Films and Ernest Nkosi from Mogul Pictures who are taking away top honours this month!
IDIDTHAT Craft Awards June 2024
This month's IDIDTHAT.co Craft Awards were judged by the illustrious judgy-McJudgersons Steph van Niekerk, ECD at TBWA Hunt Lascaris and Anton Visser, Director at Patriot Films. A standing ovation goes to Thina Zibi from Giant Films and Zee Ntuli from Darling Films for taking home Best in Craft for June.
IDIDTHAT Craft Awards May 2024
This month’s IDIDTHAT.co Craft Awards were judged by the man who can pull off a cap like no other, Kabelo Moshapalo, Chief Creative Officer at Ogilvy South Africa and the person with the coolest name in the industry, Xander Vander, Editor & Co-Founder at Strangelove. Congratulations to Greg Gray from Romance and Marc Algranti from Marc Algranti Music for taking home Best in Craft for May for your work on Nedbank.
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IDIDTHAT Showcase
Find out whose work we are featuring. Browse through our showcases to find out who is doing what.
IDIDTHAT Presents ‘SHE DID THAT’ March 2023
SHE DID THAT is a female filmmakers showcase that shines a spotlight on the women in the South African production industry. Although we will only be featuring women and non-binary people, the goal is that it will encourage the inclusion of more underrepresented filmmakers across all production work created by South Africans. This month features Chloe Coetsee from Darling Films, Jabu Nadia Newman from Romance Films and Renee van Reenen from Platypus.
BEST OF 2022. All the work and winners.
The Creative Circle Best of 2022 is about celebrating all the finest South African Creativity from 2022. Here you can find all the awarded work and the talent responsible for creating the work...so you know who to call for your next project 🔥
She Did That at Loeries 2022 – Directors
The 2022 Loeries Official Rankings were released last week and although we don't think awards and accolades mean everything (they're pretty cool though), they definitely get our attention when they reflect the high level of work being created by some of the talented women and non-binary people in our industry right now. Below we have showcased five of the top-ranked film directors in the country according to the Loeries. Congratulations and here's to seeing a lot more representation in 2023 💪🏾