IDIDTHAT launches the first-ever official Loeries Fringe space.
It’s a two-day meeting place where agencies, marketers, and production companies connect between seminars, masterclasses, and awards shows. Just 350m from The Homecoming Centre (Loeries Base) and 650m from City Hall (Awards), the House, is right at the centre of the action.
Expect panel chats, food, drinks and good hangs, all powered by South African production companies. A place to blow off some steam and catch-up with your industry buds. Access is for IDIDTHAT company members and their brands only. RSVP BELOW
o 9 & 10 OCTOBER
o THE ELECTRIC, 48 Canterbury Street, District Six, Cape Town
o 9AM – 11:59PM
WHAT’S HAPPENING AT IDIDTHAT HOUSE
THURS 9 OCT
9AM – 10AM BREAKFAST ON THE HOUSE
Breakfast rolls, coffee & Bloody Mary shots sorted, fistbumps to 99c.
10AM – 11AM PANEL CHAT IN THE NEDBANK LOFT
Future Proof: What will a winning production company look like in the age of AI?
• Alexa Wilson: Film and Commercials Director (Darling Films) + Midjourney Prompt Creator and Visualiser
• Jarred Cinman: Chief Executive Officer at VML South Africa
• Shane Jacobs: Accounts Lead, GotBot AI
• Stuart Stobbs: Co-Founder of MonkeyDonkey Creative AiGency
12PM – 1PM PANEL CHAT IN THE NEDBANK LOFT
Client Hot Seat: How Marketers Really Assess Creative, Briefs and Production Partners
• Tebogo Motsepe: Executive Head, Marketing Strategy at Nedbank
• Bridget Harpur: Head of Marketing at Volkswagen Group Africa
• Grant Macpherson: Chief Marketing Officer at KFC South Africa
• Star Kachisa: Head Of Marketing at Spotify
6PM – 11:59PM MEET AT THE HOUSE
FRI 10 OCT
9AM – 10AM BREAKFAST ON THE HOUSE
Breakfast rolls, coffee & Bloody Mary shots sorted, fistbumps to 99c.
10AM – 11AM PANEL CHAT IN THE NEDBANK LOFT
The Great Debate: To in-house or not to in-house production
Colin Howard: Managing Partner / Exec Producer of Egg Films
Kathi Jones: Senior Vice President, Publicis Production Africa
Monareng Makwetla: Managing Director at Triple Story Content
Peter Little: Chief Creative Officer at Publicis
12PM – 1PM PANEL CHAT IN THE NEDBANK LOFT
Bigger, Better, Awarded: creating case studies that win in the jury room
Khensani Nobanda: Group Exec for Marketing and Corporate Affairs at Nedbank Group
Xolisa Dyeshana: CCO at Joe Public
Sbu Sithole: Chief Creative Officer at The Odd Number
Fran Luckin: Chief Creative Officer at VML South Africa
1PM – 2PM ICE-CREAM ON THE HOUSE
All the love to POPCO, legends!
2PM – 6PM I DID THAT HOUSE PARTY (INVITE ONLY)
Make sure to score an invite from our production company partners as they hold power over the guestlist. Refreshments and sound made even better by our mates at Heineken, Spotify & KFC.
6PM – 11:59PM MEET AT THE HOUSE
IDIDTHAT HOUSE welcomes everyone to hang out, grab a drink and catch up with industry buds.
RSVP TO IDIDTHAT HOUSE
