IDIDTHAT promotes and connects South Africa’s advertising and production industry2022-02-25T10:53:04+02:00

IDIDTHAT Promotes and Connects South Africa’s Advertising and Production Industry.

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IDIDTHAT Directory 

Quickly find the right people to work with by searching through our curated Directory. We make the process of sourcing South African companies to work with easy, simple and downright sexy. Basically, if you’re not listed on IDIDTHAT.co, you simply don’t exist, like Bruce Willis in that movie with the kid that sees dead people, except nobody will see you…#Shame

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Drone Companies
Location Sound Services
Crew Management
Talent Management
Set Building Services
Voice Over Artists

IDIDTHAT Promotes and Connects South Africa’s Advertising and Production Industry.

Add your company

IDIDTHAT Directory

Quickly find the right people to work with by searching through our curated Directory. We make the process of sourcing South African companies to work with easy, simple and downright sexy. Basically, if you’re not listed on IDIDTHAT.co, you simply don’t exist, like Bruce Willis in that movie with the kid that sees dead people, except nobody will see you…#Shame

IDIDTHAT Featured Stories

Find out who we’re talking about. Read the latest advertising, production, and creative news. We write it so it’s not kak. Let us know if you’d like us to feature your big stories.

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Egg Films’ Lebogang Rasethaba directs for Emmy-nominated docu-series Home on Apple TV+

Established as a director known for crafting intimate thought-provoking and always culturally relevant work, Lebogang Rasethaba has recently directed two inspiring pieces of storytelling for Apple TV+. The design docu-series Home, features some of the most remarkable houses across the world and the visionaries behind the designs. We spoke to Director and Partner at Egg Films and Co-Founder of Arcade, Lebogang, about the experience of directing two of the season’s episodes; one set in South Africa and the other in Ghana.

July 8th, 2022|Tags: , |

Meet Director Thina Zibi from Hello Circus

‘I sometimes wish I had left the ad agency world sooner, but when I look back I realise I was always working toward becoming a director. Everything I have done and achieved has led up to this moment. Even though technically speaking I have only been directing for a few years, for me, it’s been over a decade in the making.’ Says Art Director turned Filmmaker Thina Zibi.

July 6th, 2022|Tags: , |

Net#work BBDO and Bioscope Films grab attention with Corona ‘Free Surfers’ [INTERVIEW]

‘Free Surfers’ is a two-part documentary series honouring two South African surfers who overcame adversity and found their freedom in the ocean. This is a significant piece of South African storytelling, in fact, without it an important part of history might have been lost forever. We go behind the scenes with CCO of Net#work BBDO Roanna Williams and Bioscope Films’ director Kyla Philander.

July 4th, 2022|Tags: , , |

Sandulela Asanda and Meghan Daniels join Butterfly Films [INTERVIEW]

Over the past 13 years Butterfly Films has established a reputation for being a team of filmmakers that always approaches the work with humanity first. Being around them you can’t help but be energised by how they live and breathe filmmaking. This is equally true for the latest two directors to join the Butterfly family; Directors Sandulela Asanda and Meghan Daniels.

June 30th, 2022|Tags: , , |

Rudeboy’s Hallie Haller makes documentary cinematic for Darling Twists

It’s been just under a year since director Hallie Haller joined The Rudeboy Collective. Her strength as a storyteller and an energetic collaborator has seen her hit the ground running, not only directing big brand campaigns and TVC’s but also promoting her short film at festivals around the world. Hallie chats about her latest beauty ad that’s not a beauty ad, and how being a human in advertising has paid off.

June 23rd, 2022|Tags: , |

IDIDTHAT Monthly Craft Awards

Find out who’s doing the best work in South Africa. Every month we team up with industry leaders to award South Africa’s best in Production Craft. Huge thanks to our recent guest judges who’ve taken the time to judge IDIDTHAT Craft Awards. Look how sexy they are in these black and white pictures we put up – FYI we used the ‘Inkwell’ filter.

Enter craft awards

IDIDTHAT Craft Awards April 2022

This month’s IDIDTHAT.co Craft Awards were judged by Executive Creative Director at TBWA Hunt Lascaris, Carl Willoughby and Director at Spitfire, AK. Congratulations to April's Best in Craft, Paul Ward from Giant Films and Slim from Darling Films.

IDIDTHAT Craft Awards March 2022

This month’s IDIDTHAT.co Craft Awards were judged by two of our industry’s absolute finest; Chief Creative Officer of Grey Africa, Fran Luckin and Director at Darling Films, Jeana Theron. Congratulations to Marc Algranti for nabbing Best in Craft for Original Music and Matthys Boshoff for Directing.

IDIDTHAT Craft Awards February 2022

This month’s IDIDTHAT.co Craft Awards were judged by none other than… drumroll please… and hit it; Creative Director at Joe Public United, Claudi Potter and Director and Founder of Olamuk, Mzi Kumalo. Congratulations to February's top crafters, Patriot Films' Sam Coleman, Romance's Greg Gray and co-directors Michael Rodrigues & Tarryn Hatchett from We are_.

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Live Updates: South Africa’s Cannes Lions Winners and Shortlists 2022

Follow South Africa’s Cannes Lions Shortlists and Winners right here from the 19th of June. We’ll be updating this page as results are announced – listing all South Africa’s shortlists, showcasing the awarded work, and featuring all the IDIDTHAT members involved.

June 19th, 2022|

South Africa’s Work to Watch June 2022

Here you can find all the winning work awarded by the Creative Circle in the first quarter of 2022. Congratulations to the incredibly talented teams of creatives and filmmakers who made these stand-out projects come to life – you are all gorgeous geniuses, indeed a rare combination.

South Africa’s D&AD 2022. All the Winners and the Work.

D&AD Awards celebrate creative excellence in design and advertising. This year's Pencil winners have been announced and include some big hitters from South Africa. Drumroll please ... Pun intended because Chicken reigns supreme again. Romance and director Greg Gray took home a Graphite Pencil for Chicken Licken 'Feel the Fire', which they collaborated on with the meisters from Joe Public United, Deliverance, Marc Algranti Music and Chocolate Tribe. Congrats to all the winners! You can see the winning work and the winning teams behind the work below.