IDIDTHAT Promotes and Connects South Africa’s Advertising, Marketing and Production Industry.
IDIDTHAT Directory
Quickly find the right people to work with by searching through our curated Directory. We make the process of sourcing South African companies to work with easy, simple and downright sexy. Basically, if you’re not listed on IDIDTHAT.co, you simply don’t exist, like Bruce Willis in that movie with the kid that sees dead people, except nobody will see you…#Shame
FIND A SPECIALIST
Find a Director
Find an Editor
NEW: Find a DOP
NEW: Find a Colourist
FIND AN AGENCY
SPECIALIST SERVICES
View this Directory that features:
Drone Companies
Location Sound Services
Crew Management
Talent Management
Set Building Services
Voice Over Artists
IDIDTHAT Promotes and Connects South Africa’s Advertising, Marketing and Production Industry.
IDIDTHAT Directory
Quickly find the right people to work with by searching through our curated Directory. We make the process of sourcing South African companies to work with easy, simple and downright sexy. Basically, if you’re not listed on IDIDTHAT.co, you simply don’t exist, like Bruce Willis in that movie with the kid that sees dead people, except nobody will see you…#Shame
IDIDTHAT Featured Stories
Find out who we’re talking about. Read the latest advertising, production, and creative news. We write it so it’s not kak. Let us know if you’d like us to feature your big stories.
The spark behind Star Films’ director Wim Steytler
Star Films’ Wim Steytler has established himself as a performance director who blends realism with the otherworldly. He can’t help but bring his love of symbolism and the mystical to each set he steps on, adding layers of meaning paired with strong attention to detail. Let’s get to know the man whose journey into filmmaking started in the most unexpected way.
Darling Fling, solutions powerhouse pulls off Carling’s epic hero journey
Six countries, ten cities, 17 days, and 54 awards to their name – Carling Black Label was on a fact-finding mission to investigate who else had as many accolades as them. Ogilvy South Africa had one burning question, ‘Who on earth could solve this massive, production-heavy project?’ With Executive Producers Mmameyi Mphahlele, Melina McDonald, and Lorraine Smit at the helm, Darling Fling had the skillset and solutions to bring this ambitious globe-trotting campaign to life.
Together Films’ blueprint for authentic brand storytelling by Executive Producer Gaye Leong
Executive Producer Gaye Leong unpacks Together Films’ approach to establishing and living their own brand values through a process that emphasises the importance of being human-centric, outlining a clear storytelling journey, involving the right people, and creating impactful endings. With this approach, Together Films is able to tell, and create, compelling stories. This ensures that their work – ranging from commercials to content to documentaries – resonates with audiences, addressing their needs and fostering a meaningful connection with the brand.
Director Sanaa Mothabisa shares his new Spotify commercial with Thandiswa Mazwai
‘I was born the year of the youth uprising, and so my birth is tainted with struggle and revolution.’ This powerful opening line sets the tone for director Sanaa Mothabisa’s latest commercial film for Spotify. Produced by Johannesburg-based Sanaa Films, the spot offers an intimate glimpse into musician Thandiswa Mazwai's inspirations and themes behind her latest album, ‘Sankofa.’ From day one Sanaa Films has been dedicated to producing original and honest work, and this hits the mark.
Live Updates: South Africa’s Winners & Shortlists at Cannes 2024
As always, IDIDTHAT is bringing you the Cannes Lions action live, this year in partnership with LITTLEBIG. As of the 17th of June 2024, this page is your gateway to all things South Africa in Cannes. Right here you can check in to view South Africa’s winners and shortlists, the work, and the talented IDIDTHAT members involved in the work. We’ll be updating this page as results come in. Also, head over to our Instagram and Facebook for more coverage. Good luck and here's to championing South African creativity on a global stage. Go Saffas!
IDIDTHAT Monthly Craft Awards
Find out who’s doing the best work in South Africa. Every month we team up with industry leaders to award South Africa’s best in Production Craft. Huge thanks to our recent guest judges who’ve taken the time to judge IDIDTHAT Craft Awards. Look how sexy they are in these black and white pictures we put up – FYI we used the ‘Inkwell’ filter.
IDIDTHAT Craft Awards April 2023
This month’s IDIDTHAT.co Craft Awards were judged by the illustrious Marcus Moshapalo, Executive Creative Director at VMLY&R and Tebogo Malope, Director at The Star Film Company. We’re not sure if you’re all using AI technology in ways that we haven’t thought of, because damn there was a lot of good work this month! A huge congratulations for rising to the top Kim Geldenhuys from 0307, Greg Rom from Gentlemen Films, Audio Militia & Polycat Animation.
IDIDTHAT Craft Awards March 2023
Here are the results for this month's IDIDTHAT.co Craft Awards. Thank you to our most esteemed judges, Thembalethu Msibi, ECD at BlackSwan and Sam Coleman, Director at Patriot for lending us your expertise this month. Congratulations to Mzonke Maloney and the team at Carbon Films for taking home Best in Craft for March.
IDIDTHAT Craft Awards February 2023
This month’s IDIDTHAT.co Craft Awards were judged by red-carpet-worthy talents of Julie Thorogood, Creative Director at NetworkBBDO and Mark Middlewick, Director at First Pencil. Congratulations to Director Imraan Christian from Arcade and Strangelove Editor Shelby Ncube who were awarded Best in Craft this month by both judges.
IDIDTHAT Showcase
Find out whose work we are featuring. Browse through our showcases to find out who is doing what.
Live Updates: South Africa’s Cannes Lions Winners and Shortlists 2022
Follow South Africa’s Cannes Lions Shortlists and Winners right here from the 19th of June. We’ll be updating this page as results are announced – listing all South Africa’s shortlists, showcasing the awarded work, and featuring all the IDIDTHAT members involved.
South Africa’s Work to Watch June 2022
Here you can find all the winning work awarded by the Creative Circle in the first quarter of 2022. Congratulations to the incredibly talented teams of creatives and filmmakers who made these stand-out projects come to life – you are all gorgeous geniuses, indeed a rare combination.
South Africa’s D&AD 2022. All the Winners and the Work.
D&AD Awards celebrate creative excellence in design and advertising. This year's Pencil winners have been announced and include some big hitters from South Africa. Drumroll please ... Pun intended because Chicken reigns supreme again. Romance and director Greg Gray took home a Graphite Pencil for Chicken Licken 'Feel the Fire', which they collaborated on with the meisters from Joe Public United, Deliverance, Marc Algranti Music and Chocolate Tribe. Congrats to all the winners! You can see the winning work and the winning teams behind the work below.