IDIDTHAT HOUSE will be back at the Loeries 2026
It’s a two-day meeting place where agencies, marketers, and production companies connect between seminars, masterclasses, and awards shows. Expect panel chats, food, drinks and good hangs, all powered by South African production companies.
o 8 & 9 OCTOBER
o THE ELECTRIC, 48 Canterbury Street, District Six, Cape Town
o Opens 9am – 8pm
IDIDTHAT Promotes and Connects South Africa’s Advertising, Marketing and Production Industry.
IDIDTHAT Directory
Quickly find the right people to work with by searching through our curated Directory. We make the process of sourcing South African companies to work with easy, simple and downright sexy. Basically, if you’re not listed on IDIDTHAT.co, you simply don’t exist, like Bruce Willis in that movie with the kid that sees dead people, except nobody will see you…#Shame
FIND A SPECIALIST
Find a Director
Find an Editor
NEW: Find a DOP
NEW: Find a Colourist
FIND AN AGENCY
SPECIALIST SERVICES
View this Directory that features:
Drone Companies
Location Sound Services
Crew Management
Talent Management
Set Building Services
Voice Over Artists
IDIDTHAT Promotes and Connects South Africa’s Advertising, Marketing and Production Industry.
IDIDTHAT Directory
Quickly find the right people to work with by searching through our curated Directory. We make the process of sourcing South African companies to work with easy, simple and downright sexy. Basically, if you’re not listed on IDIDTHAT.co, you simply don’t exist, like Bruce Willis in that movie with the kid that sees dead people, except nobody will see you…#Shame
IDIDTHAT Featured Stories
Find out who we’re talking about. Read the latest advertising, production, and creative news. We write it so it’s not kak. Let us know if you’d like us to feature your big stories.
From Times Square to Tomorrowland, Diogo Mendonça on Blacksmith Collective’s rise
Blacksmith has built a reputation for loving big edgy ideas. For them there has to be edge. We caught up with Diogo Mendonça (Co-founder) to reflect on Blacksmith’s 9 year journey creating and adapting with the curve.
Mushroom Media celebrates 21 years with new post-production facilities in Cape Town
Mushroom Media celebrates 21 years in the industry with the launch of their new sexy Cape Town facilities in Longkloof Studios. With seamlessly connected offices in Joburg and Cape Town, they’re bringing top-tier one-stop post-production cross-country.
Simpleman+. South Africa Made. Globally Proven.
Simpleman+ is what happens when you combine Simpleman’s global production experience with director Mark Middlewick's international storytelling instincts to make work that’s proudly South African and globally competitive.
Sam Coleman’s inspiring homage to South African creativity
Rappers, skaters, designers, metalheads, toymakers and nail pimps all come together in Sam Coleman’s electric new anthem for KFC and agency Ogilvy South Africa.
Marketer Spotlight: Behind the Craft with Khensani Nobanda
As Nedbank’s Group Executive for Marketing & Corporate Affairs, Khensani Nobanda is a firm believer in the power of well-crafted creativity. She backs ideas that are not only socially impactful but beautifully executed, like Nedbank Youth X The Class of ‘76, which won Best in Craft for Direction in IDIDTHAT’s Craft Awards last year. Here’s 5-minutes with Khensani Nobanda.
IDIDTHAT Monthly Craft Awards
Find out who’s doing the best work in South Africa. Every month we team up with industry leaders to award South Africa’s best in Production Craft. Huge thanks to our recent guest judges who’ve taken the time to judge IDIDTHAT Craft Awards. Look how sexy they are in these black and white pictures we put up – FYI we used the ‘Inkwell’ filter.
Best in Film Craft: April 2019
Every month iDidTht.com teams up with an industry leader to award South Africa’s best in Film Craft. Huge shout-out to our judge: Executive Creative Director of Ogilvy Cape Town, Chairperson of the Loerie Awards, 2nd Most Admired Creative Leader in Cape Town for 2 years-running and winner of numerous awards including a Cannes Grand Prix… please step aside Arya Stark, and let's give it up for Tseliso Rangaka! *crowd goes wild*
Best in Film Craft: March 2019
Every month iDidTht.com teams up with an industry leader to award South Africa’s best in Film Craft. This month’s Guest Judge was John Davenport. When not polishing his roughly 20 Cannes Lions awards he’s being the badass CCO at Havas, a political writer, philanthropist, and sculptor… oh, and he also happened to put the ‘Davenport’ in Ireland/Davenport. 🔥If he wasn’t so damn nice we’d think he’s showing off.
Best in Film Craft: February 2019
This month’s iDidTht Craft Awards are judged by the legendary Founder and ECD at House of Brave, Vanessa Pearson. Hold onto your word count because Vanessa is an Advertising Person of the Year nominee, Cannes Judge, D&AD Judge and Loeries Judge, a multiple winner of Cannes Gold Lions, One Show Golds, Clio Statues, Loeries, Ads of the Year and New York Festival Grand Prix's and one of the most highly acclaimed Creative Directors on the African Continent. Vanessa we are putting our hands together, taking them apart and doing that several times in your honour👏👏👏
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IDIDTHAT Showcase
Find out whose work we are featuring. Browse through our showcases to find out who is doing what.