One Show 2018 – South Africa’s Winning Work
The One Show is the world’s most prestigious awards show recognizing the best creative work in advertising, interactive, design and branded entertainment. It’s true, because that’s what it says on their website! Here you can view all the winning work by companies on iDidTht that brought home the metal and the hangover. Congratulations you beautifully brilliant bunch!
Wednesday 9th May: The first night of One Show, covered Branded Entertainment, Design, Direct Marketing, Health, Wellness & Pharma, Intellectual Property, Moving Image Craft, Public Relations, Responsive Environments and Cultural Drive.
Friday 11th May: The second night of The One Show, awarded work in Cross Platform, Film, Interactive, Mobile, Print & Outdoor, Radio, Social Influencer Marketing, Social Media, UX / UI, Penta Pencil, Best of Show and other special awards.
If you’re a winner and not featured get your sexy ass onto iDidTht so we can show you off and people can find out more about you, cause you’re a winner and people love working with winners! #TrueStory
[Results are updated as they are announced – Last updated 12 May 2018]
One Show Winners 2018
2 x Gold Pencils
KFC Double Down ‘Sad Man’
Ogilvy Johannesburg
Produce Sound
• Radio Campaign (Broadcast – Any Length)
• Radio Campaign Craft (Writing)
2 x Silver Pencils
Huffington Post South Africa ‘Stop The Cycle’
VML South Africa
• Mobile Advertising
• Interactive (Online Advertising Banners)
2 x Silver Pencils
Sanlam ‘2minuteshowersongs’
King James Group / Atmosphere
We Love Jam
• Experiential Radio
• Public Relations (Real-Time Response – Proactive Communications)
Silver Pencil / Merit
Blooms Pharmacy ‘Even little ones have bad days’
FCB Cape Town
We Love Jam
• Silver: Radio Campaign Craft (Writing)
• Merit: Radio Campaign (Broadcast – Any Length)
3 x Bronze Pencils
Sanlam ‘Uk’shona Kwelanga – a WhatsApp Drama series’
King James Group / King James Digital / Atmosphere
Madhaus
Pressure Cooker Studios
• Innovation in Branded Entertainment
• Innovation in Mobile
• Innovation in Interactive (Online)
2 x Bronze Pencils / 2 x Merits
Goodbye Malaria ‘Beautiful Pathogens’
TBWA Hunt Lascaris
• Bronze Pencil: Design Craft (Illustration)
• Bronze Pencil: Health, Wellness & Pharma (Branding)
• Merit: Design (Promotional – Collateral Items)
• Merit: Design Craft (Art Direction)
2 x Bronze Pencil / 1 x Merit
Flight Centre ‘World Gone Mad’
TBWA Hunt Lascaris
Produce Sound
• Bronze: Radio Campaign Craft (Writing)
• Bronze: Radio Craft (Sound Design)
• Merit: Radio Campaign (Broadcast – Any Length)
Bronze Pencil / 2 x Merits
KFC ‘Suppertime Stories’
Ogilvy Johannesburg / Gloo@Ogilvy / Ogilvy PR
Darling Films
Produce Sound
Blade Post Production
• Bronze: Innovation in Branded Entertainment
• Merit: Mobile Applications
• Merit: Mobile (Use Of Technology – Physical Product & Mobile Integration)
Bronze Pencil / 2 x Merits
Cell C ‘iGugu’
FCB 1886
• Bronze: Radio Craft (Use of Music)
• Merit: Radio Campaign (Broadcast – Any Length)
• Merit: Radio Campaign Craft (Writing)
Bronze Pencil / Merit
Flight Centre ‘Knowledge’
TBWA Hunt Lascaris
Produce Sound
• Bronze: Radio Craft (Sound Design)
• Merit: Radio (Broadcast – Any Length)
Bronze Pencil
Flight Centre ‘Climate Change’
TBWA Hunt Lascaris
Produce Sound
• Radio Craft (Sound Design)
6 x Merits
Doom ‘Fly on the Wall’
TBWA Hunt Lascaris
• Radio (Broadcast – Any Length, Single x 3)
• Radio Campaign (Broadcast – Any Length)
• Radio Campaign Craft (Writing)
• Radio Craft (Sound Design)
3 x Merits
Huggies ‘The World’s First Baby Marathon’
Ogilvy Johannesburg
The Star Film Company
Produce Sound
Upstairs Ludus
• Film Campaign (Online Films & Video – Varying Length)
• Direct Marketing Campaign (Digital – Social Media & Viral Marketing)
• Branded Entertainment Campaign (Online – Short Form)
2 x Merits
KFC Virgin Mojito ‘Drink Anywhere’
Ogilvy Johannesburg
Produce Sound
• Radio Campaign (Broadcast – Any Length)
• Radio Campaign Craft (Writing)
2 x Merits
Flight Centre ‘A.I.’
TBWA Hunt Lascaris
Produce Sound
• Radio (Broadcast – Any Length)
• Radio Craft (Sound Design)
Merit
Cape Town Cape of Good Hope SPCA ‘#ChooseYourFamily’
FoxP2
Patriot
Left (Editing)
Deliverance (Online)
Echolab Music
• Film Campaign (TV – Short Form)
Merit
Jacaranda FM ‘More Music You Love’
Halo Advertising
Bioscope
Upstairs Ludus
• Print & Outdoor (Experiential & Installations)
Merit
Exclusive Books ‘Words are all you need.’
FCB Cape Town
We Love Jam
• Radio Campaign Craft (Writing)
Merit
Viacom MTV ‘#FCKHIV’
Ogilvy Johannesburg
One Nation Studios
• Social Media (Branded Social Post)
3 x Merits
Indiefin ‘Be Indie’
Bioscope Films
Deliverance
Pressure Cooker Studios
Sinister Studios
Dolph
• Moving Image Craft (Editing)
• Moving Image Craft (Cinematography)
• Moving Image Craft (Use of Music – Original Music)
2 x Merits
Pernod Ricard Absolut ‘One Source’
VML South Africa
Egg Films
• Branded Entertainment Campaign (Online – Short Form)
• Branded Entertainment (Music Video)
Merit
One School At A Time ‘Never Unsanitary Pads’
Joe Public
• Direct Marketing (Print – Flat & Dimensional)
Merit
Zazi ‘Know Your Strength’
Joe Public
Shift Joe Public
• Direct Marketing (Print – Flat & Dimensional)
