Creating Connected Brands.

Cape Town & Johannesburg

CEO: Jarred Cinman & Di Wilson / MD: Danelle Stiles
Cheif Marketing Officer: Ben Wagner / Chief Growth Officer: Insaaf Khan
ECD: Marcus Moshapalo / ECD: Ana Rocha

Company Website

ABOUT VMLY&R South Africa

VMLY&R South Africa is a leading full service (ATL, BTL, shopper, media, digital and customer experience) agency that creates purpose-driven work that lives in people’s lives.
The agency knows that consumers don’t care about advertising that is irrelevant and interruptive, which is why it creates work that engages an audience in a culturally relevant manner. VMLY&R’s strategic focus is to create work that is not only entertaining and engaging but also delivers results for clients.
In 2019, the agency has been awarded 15 Bookmarks, including four Golds, an Apex, a Cannes Lion and eight Loeries, two of which were Craft Golds.
VMLY&R South African employs over 300 people across Johannesburg and Cape Town is a proud level 1 B-BBEE agency and forms part of the VMLY&R global network.

About VMLY&R

VMLY&R is a global brand experience agency that harnesses creativity, technology, and culture to create connected brands. The agency is made up of nearly 7,000 employees worldwide with principal offices in Kansas City, New York, London, Sao Paulo, Shanghai, Singapore and Sydney. VMLY&R works with client partners including Colgate-Palmolive, Danone, Dell, Ford, Office Depot, Pfizer and Wendy’s.

VMLY&R is a WPP company (NYSE: WPP).


  • The Cannes Lions Global Creativity Report named NATIVE VML the global ‘Entertainment Agency of the Year’ in 2017
  • Y&R and NATIVE VML ranked 1st and 2nd at Cannes Lions for South African agencies
  • Y&R and NATIVE VML both in Top 5 of Creative Circle rankings
  • NATIVE VML ranked 3rd in overall Loeries Rankings and Runner Up at Ad Focus large agency category



VML Johannesburg

Innesfree View
Cnr Katherine Street & Harris Road
Sandton, 2196
South Africa

011 555 3800

Marketing Manager | Loki Magerman

VML Cape Town

G12 Old Castle Brewery Complex
6 Beach Road
Woodstock, 7925
South Africa

021 434 4375

Chief Creative Officer | Ryan McManus

Featured Work

Awarded Work

Featured Showcases

South Africa’s D&AD Work and Winners 2023

June 2nd, 2023|

The 61st D&AD took place on 24th & 25th May 2023 in London. The Awards incorporate more than 40 categories judged by nearly 400 of the world’s leading creatives. Below you can view all the South African work that brought home those coveted Pencils and the talent behind the work. Y’all make us damn proud *group hug*

South Africa’s One Show 2023. All the winners and the work.

May 26th, 2023|

Behold, behold! Feast your eyes on all the winning work that got attention at the One Show Awards. This year, The One Club for Creativity is celebrating The One Show’s first 50 years of honouring global creative excellence. And that’s us South Africa, proudly standing amidst the mighty pillars of ‘global creative excellence.’ Congratulations to all our local winners! You have caused our desert-like dry eyes to well up with tears of joy. Bravo!

IDIDTHAT Craft Awards April 2023

May 12th, 2023|

This month’s IDIDTHAT.co Craft Awards were judged by the illustrious Marcus Moshapalo, Executive Creative Director at VMLY&R and Tebogo Malope, Director at The Star Film Company. We’re not sure if you’re all using AI technology in ways that we haven’t thought of, because damn there was a lot of good work this month! A huge congratulations for rising to the top Kim Geldenhuys from 0307, Greg Rom from Gentlemen Films, Audio Militia & Polycat Animation.

IDIDTHAT Craft Awards August 2022

September 7th, 2022|

This month's IDIDTHAT.co Craft Awards were judged by Ana Rocha, Executive Creative Director at VMLY&R and Amy Allais, Director and Co-Founder of Ola! Films. Congratulations to our esteemed Best in Crafters for August, the dashing Jason Fialkov from Groundglass and Fausto Becatti from Bioscope.