We are a Cape Town-based integrated creative advertising agency that is characterised by a reverence towards brands and a dedication to ideas.
Ideas are of paramount importance because it through ideas brands are ignited. We refer to ideas which originate from a spark of insight, an occasion that is found between logic and magic. Ideas can result in hundreds of thousands of consumers behaving in a manner that they never thought they would. Ideas can revolutionise the world or produce an improved product. It is an idea which helps one create something out of nothing.
That is absolutely what we are hired to perform for each of our clients, each and every day.
Ogilvy Cape Town make use of both international and South African best advertising practices. We have created, grown and implemented world-class operational practices that literally liberate the organisation to focus on this key responsibility — creating ideas that solve business challenges.
Our integrated advertising agency follows the Brand Liberation Team philosophy, brands are positioned where they should be in our agency — right at the centre. Planning, account management and creative are jointly responsible for the success in every way of the brands in their care. The team is strategically, operationally and creatively equipped to respond to any business challenge they encounter and then liberated to find the most relevant channel in which to execute it.