IDIDTHAT Promotes and Connects South Africa’s Advertising, Marketing and Production Industry.
IDIDTHAT Directory
Quickly find the right people to work with by searching through our curated Directory. We make the process of sourcing South African companies to work with easy, simple and downright sexy. Basically, if you’re not listed on IDIDTHAT.co, you simply don’t exist, like Bruce Willis in that movie with the kid that sees dead people, except nobody will see you…#Shame
FIND A SPECIALIST
Find a Director
Find an Editor
NEW: Find a DOP
NEW: Find a Colourist
FIND AN AGENCY
SPECIALIST SERVICES
View this Directory that features:
Drone Companies
Location Sound Services
Crew Management
Talent Management
Set Building Services
Voice Over Artists
IDIDTHAT Promotes and Connects South Africa’s Advertising, Marketing and Production Industry.
IDIDTHAT Directory
Quickly find the right people to work with by searching through our curated Directory. We make the process of sourcing South African companies to work with easy, simple and downright sexy. Basically, if you’re not listed on IDIDTHAT.co, you simply don’t exist, like Bruce Willis in that movie with the kid that sees dead people, except nobody will see you…#Shame
IDIDTHAT Featured Stories
Find out who we’re talking about. Read the latest advertising, production, and creative news. We write it so it’s not kak. Let us know if you’d like us to feature your big stories.
Sylvester Chauke on clean creativity, industry resistance, and the future of ethical advertising
Sylvester Chauke, Founder of DNA Brand Architects, recently signed the Clean Creatives pledge, committing to a future free from fossil fuel promotion. In this conversation, he shares his motivations, the challenges ahead, and why the industry must take a stand.
GPS-tracking drone, flying spotlight, one-shot 2-minute music video – here’s how director Rob Smith pulled it off
Director Rob Smith and Flattery Films take motion control to the skies in PHFAT’s latest music video, Faces in the Light ft. Nazieg. Using two drones, one as a GPS-locked aerial camera and the other as a spotlight, they pulled off a one-shot video with the kind of precision that has to be seen to be believed.
Run Jump Fly responsible for zebras strolling down Grayston Drive, South Africa
Run Jump Fly’s latest spot for Investec had the internet convinced it was AI-generated. But the truth is, every detail was handcrafted by their in-house team of directors, animators, designers, editors, and music composers. This boutique production company has become a specialist in Mixed-Reality OOH, yet they seem to be run-jump-flying under the radar.
Director Mark Strydom goes solo
On this Valentine’s Day, Mark Strydom isn’t just bringing flowers, he’s bringing his A-game as an independent director. With expertise in storytelling, directing celebrities, sports stars, and influencers, he’s ready to collaborate direct(or)ly with agencies, brands, and production houses on everything from high-energy sports campaigns to sleek tech ads.
Meet ART MAYBE, young talented production team making moves
ART MAYBE is a South African production company bringing high-energy storytelling and visuals to the scene. Founded in 2023 by director Masedi Ranyane and DP/Editor Kea Ditaunyane, they started in music videos, attracting U.S. artists before catching the attention of brands like Adidas, Converse, and Reebok. Now fully focused on commercials, here's what you should know.
IDIDTHAT Monthly Craft Awards
Find out who’s doing the best work in South Africa. Every month we team up with industry leaders to award South Africa’s best in Production Craft. Huge thanks to our recent guest judges who’ve taken the time to judge IDIDTHAT Craft Awards. Look how sexy they are in these black and white pictures we put up – FYI we used the ‘Inkwell’ filter.
Craft Award Results: November 2024
This month’s IDIDTHAT.co Craft Awards were judged by the beauties Peter Little, Chief Creative Officer at Publicis Groupe Africa, and Tessa Ford, Owner & Editor at Tessa Ford Post. Big congratulations to directors Karien Cherry from Giant Films & Anton Visser from Patriot Films, true industry giants and patriots in their own right!
Craft Award Results: October 2024
This month’s IDIDTHAT.co Craft Awards were judged by Sibs Zihle, Creative Director at Ogilvy South Africa, and Monde Gumede, Director at SHIBOBO! A massive shoutout to director Jessie Zinn from Bioscope Films and freelance director Royd Ringdahl for taking home Best of Craft.
Craft Award Results: September 2024
This month’s IDIDTHAT.co Craft Awards brought together two powerhouse judges: Neema Nouse, Integrated Creative Director at The Odd Number, and Dani Hynes, Director and Founder of Love Films. And they both agreed – Best of Craft this month goes to Karien Cherry from Giant Films.
IDIDTHAT Showcase
Find out whose work we are featuring. Browse through our showcases to find out who is doing what.
The Best of Radio & Radio Craft in South Africa 2024
Step right up for South Africa’s finest in Radio & Radio Craft for 2024. Here, we’ve gathered the Loeries’ winning work in the Radio categories and the teams behind the work. If you’re looking for talent making a noise in audio 
... you've found them.
The Best of Integrated Campaigns in South Africa 2024
We've spotlighted South Africa’s Best Integrated campaigns in 2024. View all the work and the talent behind the awards. This selection brings together all the winners from the Integrated categories recognised by the Loeries. These are the ideas that stood out, the talent that delivered, and the teams you’ll want to collaborate with on your next project.
The Best of Print & Print Craft in South Africa 2024
In this showcase we celebrate South Africa’s Best of Print & Print Craft in 2024 and feature the talent behind the work. Here we have gathered all the winners and the work in the Print categories awarded by the Loeries. Now you know who to work with next!