Executive Creative Director at Publicis Machine, Gareth McPherson, has come a long way since roaming the cutthroat halls of Rondebosch Boys’ High. Lucky for us Gareth rose above this adversity and is now a badass creative leader and we’re honoured to have him judge this month’s iDidTht Craft Awards.
Brendan Hoffmann awards iDidTht’s best in film craft for June. The Hoff is an industry leader in raising kids and being an all round kind and gentle family man… Oh and he happens to also be a multi-award winning creative badass! An honour to have you Hoffers.
All the kickass iDidTht companies that seriously brought it at Cannes this year. Congratulations you sexy bunch, we bow down! #TeamSA
iDidTht is following the results as they happen. Check in to see how South Africa is doing at Cannes 2017.
Brendan Hoffmann, Creative Director at Publicis Machine, and Cameron Watson, Creative Director at King James, select the work they wish they did.