As the curtains close on Cannes Lions 2025, Pete Case, CEO and Creative Chairman of Ogilvy South Africa, shares a final day full of reflection. From his time judging Creative Strategy to stepping on stage for Titanium, Pete wraps the week with insights on the power of creativity, a toast to South Africa’s wins, and a reminder that what we do, and who we do it with, really matters.
Ogilvy enjoyed wins on both nights of the Loeries this year, with 19 Loeries in total for clients including Volkswagen SA, KFC, The City of Cape Town, Carling Black Label and Doom. Work was celebrated across a wide number of categories including; Direct, Film, Integrated, Radio, Activations and various industry craft categories.
iDidTht asked top industry leaders to bring their Nostradamus-A-Game and look deep into their crystal balls to select which of South Africa’s entries into The Cannes Lions Festival 2018 will most likely pick up metal. Huge thanks to Fran Luckin, Neo Mashigo, Pepe Marais, Pete Case and Suhana Gordhan. This year iDidTht will be bringing you all the #SAinCannes news thanks to our kickass sponsor Zootee Studios!