South Africa’s Best in Radio – Loeries 2021
At IDIDTHAT it’s our mission to make it incredibly easy to find the best talent and companies to work with. That’s why we’ve put together this showcase of the very best-of-the-best radio commercials in South Africa. Much like what the Louvre has done for art, this showcase is doing for advertising, that is the truth people! This work was awarded at the Loeries earlier this year and we are honoured to now exhibit it here. We have not only featured the winning work but also the sexy talent behind the work. This is your cheat sheet to use all year round to quickly find out who’s doing the best work in the country and who to hit up for your next project.
If you or your company worked on any of these projects and your credits are not added it means you’re not a member of IDIDTHAT, which is ridiculously sad because you are one of the best in your field and nobody knows about it. Don’t be like Van Gogh and only become famous when you’re dead, do it now! Check out our membership options or contact studio@ididthat.co to get signed up and we’ll get you and your work seen by the right people.
AWARDED:
Grand Prix (SA Non-English Radio Station Commercials)
Campaign Craft Gold (Radio Crafts – Direction)
Campaign Craft Gold (Radio Crafts – Sound Design)
Campaign Craft Certificate (Radio Crafts – Use of Technology)
Loeries 2021
IDIDTHAT MEMBER CREDITS
Agency: TBWA Hunt Lascaris South Africa
AWARDED:
Campaign Gold (Radio Station Commercials)
Campaign Craft Gold (Radio Crafts – Performance)
Loeries 2021
IDIDTHAT MEMBER CREDITS
Agency: The Odd Number
AWARDED:
Campaign Bronze (SA Non-English Radio Station Commercials)
Campaign Craft Gold (Radio Crafts – Writing)
Campaign Craft Certificate (Radio Crafts – Performance)
Loeries 2021
IDIDTHAT MEMBER CREDITS
Agency: The Odd Number
AWARDED:
Campaign Craft Gold (Radio Crafts – SA Non-English Performance)
Campaign Bronze (SA Non-English Radio Station Commercials)
Campaign Craft Certificate (Radio Crafts – Writing)
Loeries 2021
IDIDTHAT MEMBER CREDITS
Agency: Joe Public United
Recording Studio: StudiJoe
Sound Designer: Sergio da Cruz
AWARDED:
Campaign Silver (Radio Station Commercials)
Loeries 2021
IDIDTHAT MEMBER CREDITS
Agency: Grey Africa / WPP Liquid
Recording Studio: Finetune Studios
Music Composer: Steve Gounaris
Sound Designer: Steve Gounaris
AWARDED:
Campaign Bronze (Radio Station Commercials)
Campaign Craft Certificate (Radio Crafts – Writing)
Loeries 2021
IDIDTHAT MEMBER CREDITS
Agency: Joe Public United
Recording Studio: StudiJoe
Sound Designer: Sergio Da Cruz
AWARDED:
Campaign Bronze (Radio Station Commercials)
Loeries 2021
IDIDTHAT MEMBER CREDITS
Agency: Ogilvy Johannesburg
AWARDED:
Campaign Bronze (Radio Station Commercials)
Loeries 2021
IDIDTHAT MEMBER CREDITS
Agency: Ogilvy South Africa
Recording Studio: Howard Audio
Original Music: Adam Howard
Audio Mix: Adam Howard
AWARDED:
Bronze (Radio Station Commercials)
Loeries 2021
IDIDTHAT MEMBER CREDITS
Agency: M&C Saatchi Abel (Johannesburg)
AWARDED:
Bronze (Radio Station Commercials)
Loeries 2021
IDIDTHAT MEMBER CREDITS
Agency: TBWA Hunt Lascaris South Africa
AWARDED:
Campaign Silver (SA Non-English Radio Station Commercials)
Campaign Craft Certificate (Radio Crafts – Writing)
Campaign Craft Certificate (Radio Crafts – SA Non-English Writing)
Loeries 2021
IDIDTHAT MEMBER CREDITS
Agency: Joe Public United
Recording Studio: StudiJoe
Sound Designer: Sergio da Cruz
AWARDED:
Campaign Bronze (SA Non-English Radio Station Commercials)
Loeries 2021
IDIDTHAT MEMBER CREDITS
Agency: The Odd Number
AWARDED:
Campaign Bronze (Branded Content Radio & Audio)
Loeries 2021
IDIDTHAT MEMBER CREDITS
Agency: DUKE Advertising
Music Supervisor (licensed): We Love Jam
Recording Studio: We Love Jam
Sound Designer: Graham Merrill, Arnold Vermaak
