The Best of Radio & Radio Craft in South Africa 2024

Step right up for South Africa’s finest in Radio & Radio Craft for 2024. Here, we’ve gathered the Loeries’ winning work in the Radio categories and the teams behind the work. If you’re looking for talent making a noise in audio 😌… you’ve found them.

It was a tough year for our local industry with only around 190 Loerie awards given to South African campaigns, a win is a significant achievement. Congratulations.

Over the next few days, we’ll be releasing more showcases including those for OOH, Media & PR, Social Impact Campaigns and more. Each feature will celebrate exceptional work, highlighting the talent behind the campaigns and ensuring it’s seen by the top CMOs, marketers, creatives, and production professionals in the industry.

If you’ve worked on one of these incredible campaigns but don’t see your credit, it’s likely because your company isn’t an IDIDTHAT member yet. Don’t let your work go unrecognised visit IDIDTHAT.co or contact us at studio@ididthat.co to get your work featured.

Congratulations to all the Radio winners! Stay tuned for the next category showcase.

    GOLD LOERIE AWARDS

AWARDED:
Campaign Gold: Radio Station Commercials

AWARDED:
Campaign Craft Gold: Radio Crafts – Direction

AWARDED:
Campaign Craft Gold: Radio Crafts – Writing

AWARDED:
Campaign Craft Gold: Radio Crafts – Performance

AWARDED:
Campaign Gold: SA Non-English Radio Station Commercials

AWARDED:
Craft Gold: Radio Crafts – Writing

    SILVER LOERIE AWARDS

AWARDED:
Campaign Silver: Branded Content Radio & Audio

AWARDED:
Campaign Silver: SA Non-English Radio Station Commercials

    BRONZE LOERIE AWARDS

AWARDED:
Campaign Bronze: Radio Station Commercials

AWARDED:
Campaign Bronze: Radio Station Commercials

AWARDED:
Campaign Bronze: SA Non-English Radio Station Commercials

AWARDED:
Campaign Bronze: SA Non-English Radio Station Commercials

AWARDED:
Campaign Bronze: Internet & Mobile Audio Commercials

AWARDED:
Bronze: Branded Content Radio & Audio

AWARDED:
Bronze: Radio Station Commercials

AWARDED:
Bronze: Radio Station Commercials

AWARDED:
Bronze: Radio Station Commercials

    CRAFT CERTIFICATE

AWARDED:
Campaign Craft Certificate: Radio Crafts – SA Non-English Writing

AWARDED:
Campaign Craft Certificate: Radio Crafts – Writing

AWARDED:
Craft Certificate: Radio Crafts – SA Non-English Writing

AWARDED:
Craft Certificate: Radio Crafts – Writing

AWARDED:
Craft Certificate: Radio Crafts – SA Non-English Performance

AWARDED:
Craft Certificate: Radio Crafts – SA Non-English Performance 

AWARDED:
Craft Certificate: Radio Crafts – Performance

     COMPANIES CREATING THE BEST WORK 

    AGENCIES

    SOUND & MUSIC COMPANIES

     THE JUDGES THAT JUDGED THE BEST WORK 

Abas Rashid, Integrated Creative Director
Joe Public, Johannesburg 

Ajay Gahlaut, Independent Creative
India 

Arnold Vermaak, Sound Engineer
We Love Jam Studios, Cape Town

Catherine Wanliss, Creative Director
Accenture Song, Johannesburg

Clayton Swartz, Creative Director
Publicis Groupe Africa, Johannesburg

Fabio Silveira, Managing Director
Havas Creative Network, UAE

Fran Luckin, Chief Creative Officer
VML, Johannesburg

Keith Manning, Executive Creative Officer
TBWA Hunt Lascaris, Johannesburg

Letlhogonolo Swaratlhe, Conceptual Copywriter
Promise, Johannesburg

Loyiso Twala, Chief Creative Officer
McCann Joburg, Johannesburg

Lufuno Mavhungu, Independent Creative Director
Independent, Cape Town

Maurice Wangalachi, Creative Director
Ogilvy Africa, Kenya

Pierre Carnet, Managing Director
MassiveMusic, UAE

Sbu Sitole, Co-Founder & Chief Creative Officer
The Odd Number, Johannesburg

Suhana Gordhan, Executive Creative Director
Independent, Cape Town

Thule Ngcese, Executive Creative Director
Boom SA, Johannesburg

Tseliso Rangaka, Africa Creative Lead
WPP, Johannesburg

Yaa Boateng, Managing Director & Chief Creative Officer
The Storytellers Co., Ghana

If you or your company worked on any of these projects and your credits are not added it means you’re not a member of IDIDTHAT, which is tragic because you are one of the best in your field and nobody knows about it. Don’t be like Van Gogh and only become famous when you’re dead, do it now! Check out our membership options or contact studio@ididthat.co to get signed up and we’ll get you and your work seen by the right people.