South Africa makes its mark at One Show 2025 with 18 finalists. Here’s the work.
The One Show has revealed its 2025 finalists, and South Africa again shows up with 18 for the second year in a row. Finalists include local agencies and production companies: Joe Public, TBWA\Hunt Lascaris, Bananas, Promise, Darling Films, Carbon Films, and Enpower Trading. These finalists await the final Pencil decisions, which will be announced during Creative Week in New York on May 15. All finalists will win Gold, Silver, Bronze Pencils or Merits. Go team SA!
If you or your company worked on any of these projects and your credits are not added it means you’re not a member of IDIDTHAT, which is tragic because you are one of the best in your field and nobody knows about it. Don’t be like Van Gogh and only become famous when you’re dead, do it now! Check out our membership options or contact studio@ididthat.co to get signed up and we’ll get you and your work seen by the right people..you’re dead, do it now!
AWARDED:
Finalist: Interactive, Online & Mobile | Craft – UX / UI | Interface Design
AWARDED:
Finalist: Radio & Audio-First | Broadcast – Series
AWARDED:
Finalist: Radio & Audio-First | Craft – Writing – Series
AWARDED:
Finalist: Radio & Audio-First | Use of Humour
AWARDED:
Finalist: Moving Image Craft & Production | Cinematography – Single
AWARDED:
Finalist: Film & Video | TV, VOD, & Online – Over 90 Seconds – Single
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Finalist: Music & Sound Craft | Music Adaptation – Instrumental
AWARDED:
Finalist: Interactive, Online & Mobile | Craft – Writing
AWARDED:
Finalist: Music & Sound Craft | Custom Content
AWARDED:
Finalist: Radio & Audio-First | Custom Content
AWARDED:
Finalist: Radio & Audio-First | Craft – Writing – Series
AWARDED:
Finalist: Film & Video | TV, VOD, & Online – Over 90 Seconds – Single
IDIDTHAT Directory
Quickly find the right people to work with by searching through our curated Directory. We make the process of sourcing South African companies to work with easy, simple and downright sexy. Basically, if you’re not listed on IDIDTHAT.co, you simply don’t exist, like Bruce Willis in that movie with the kid that sees dead people, except nobody will see you…#Shame
IDIDTHAT Featured Stories
Find out who we’re talking about. Read the latest advertising, production, and creative news. We write it so it’s not kak. Let us know if you’d like us to feature your big stories.
Clean Creatives publishes the F-List, naming 41 South African agencies and PR companies using their talents for fossil fuel companies
Clean Creatives has taken another step toward fostering accountability among advertisers in South Africa who collaborate with fossil fuel companies. The local chapter has unveiled its F-list, featuring 41 agencies and PR firms in South Africa with either current or past partnerships with fossil fuel companies such as Shell, TotalEnergies, BP, and Sasol. This kind of advertising not only distracts from critical activism efforts but also hinders the progress of vital legislation aimed at mitigating the harm caused by these companies.
Together Films’ director roster grows, Director Michael Rodrigues brings a moving visual language.
Michael Rodrigues, who is fast establishing himself as a stylistic director with a captivating and moving visual language, has joined Together Films’ director roster. Michael's reel spans commercials, films, and music videos. His work has earned him recognition at festivals worldwide, including a recent win at the BAFTA-qualifying Aesthetica Film Festival for Best Music Video and, ahem, a few IDIDTHAT Craft Awards.
TinToy Films, 12 years of commercial making gets a rebrand
TinToy Films has been in the commercials production game for over a decade, and as Executive Producer Warren Ferreira jokingly puts it, ‘We started when we were young and dumb.’ Now that both Warren and TinToy director Ian Morgan, have become first-time dads, they thought it was about time that their company mature along with them. What began as a one-stop production shop has morphed into an established director based production house with an impressive reel and fresh new branding.
IDIDTHAT Monthly Craft Awards
Find out who’s doing the best work in South Africa. Every month we team up with industry leaders to award South Africa’s best in Production Craft. Huge thanks to our recent guest judges who’ve taken the time to judge IDIDTHAT Craft Awards. Look how sexy they are in these black and white pictures we put up – FYI we used the ‘Inkwell’ filter.
