


IDIDTHAT HOUSE will be back at the Loeries 2026
It’s a two-day meeting place where agencies, marketers, and production companies connect between seminars, masterclasses, and awards shows. Expect panel chats, food, drinks and good hangs, all powered by South African production companies.
o 8 & 9 OCTOBER
o THE ELECTRIC, 48 Canterbury Street, District Six, Cape Town
o Opens 9am – 8pm


IDIDTHAT Promotes and Connects South Africa’s Advertising, Marketing and Production Industry.
IDIDTHAT Directory
Quickly find the right people to work with by searching through our curated Directory. We make the process of sourcing South African companies to work with easy, simple and downright sexy. Basically, if you’re not listed on IDIDTHAT.co, you simply don’t exist, like Bruce Willis in that movie with the kid that sees dead people, except nobody will see you…#Shame
FIND A SPECIALIST
Find a Director
Find an Editor
NEW: Find a DOP
NEW: Find a Colourist
FIND AN AGENCY
SPECIALIST SERVICES
View this Directory that features:
Drone Companies
Location Sound Services
Crew Management
Talent Management
Set Building Services
Voice Over Artists
IDIDTHAT Promotes and Connects South Africa’s Advertising, Marketing and Production Industry.
IDIDTHAT Directory
Quickly find the right people to work with by searching through our curated Directory. We make the process of sourcing South African companies to work with easy, simple and downright sexy. Basically, if you’re not listed on IDIDTHAT.co, you simply don’t exist, like Bruce Willis in that movie with the kid that sees dead people, except nobody will see you…#Shame
IDIDTHAT Featured Stories
Find out who we’re talking about. Read the latest advertising, production, and creative news. We write it so it’s not kak. Let us know if you’d like us to feature your big stories.
Have some Cake. Introducing Cat Lindsay and Nadezna Radcore’s newly-launched production company.
‘Cake’ might be new, but the minds behind this film production and service company have been doing this forever. We talk to Co-Owners, Executive Producer Cat Lindsay and Director Nadezna Radcore, about why everyone should love Cake.
Behind the voice of Adam Behr
Ever wanted to know what goes into being one of the most awarded voice-over artists? We share some recorded snippets from our interview with vocal artist Adam Behr. Having performed in over one thousand commercials, working in 30 accents both locally and internationally, Adam blows our minds and ears with his wealth of knowledge and technique behind the mic.
DOLPH reloads as a multi-disciplinary production company
DOLPH founders, Daniel McCauley and Jesse Coetsee are known as the ultimate crafters in post, design, editing and animation, creating a visually recognisable style that is both graphic and bold. Now with a growing portfolio of directing work, DOLPH has established itself as an independent end-to-end multi-disciplinary production company. We find out how the duo’s holistic approach to each project could be exactly what your script needs.
Motion City Films toast to a decade of filmmaking with new look
‘Helen & Kim’, the two-headed director team, opened Motion City Films’ doors over ten years ago. Since then they have established themselves as a duo with a rich, stylistic approach that carefully balances narrative and aesthetic. We look into this approach to their work and reveal Motion City Films' fresh and playful rebrand.
Director Amy Allais from Ola! Films – keep your seatbelts fastened at all times
From choreographing adults dancing inside recycling bins in Istanbul to mapping out the final steps to a sequence 35 000 feet above the ground, when it comes to Director Amy Allais, nothing surprises us. We pinned down this frequent flyer who shared some of the behind the scenes moments from her work.
IDIDTHAT Monthly Craft Awards
Find out who’s doing the best work in South Africa. Every month we team up with industry leaders to award South Africa’s best in Production Craft. Huge thanks to our recent guest judges who’ve taken the time to judge IDIDTHAT Craft Awards. Look how sexy they are in these black and white pictures we put up – FYI we used the ‘Inkwell’ filter.
Subscribe To Our Newsletter
Receive updates on South Africa’s best work and the winning companies behind it.
IDIDTHAT Showcase
Find out whose work we are featuring. Browse through our showcases to find out who is doing what.























































