Big Cannes Lions news: One of the most sought-after Cannes programmes ‘See It Be It’ just dropped its 2026 cohort, and a South African name made the cut. Congrats Liesl Lategan-Kyriakou, founder and executive producer at Spitfire Films.
Cannes Lions 2025 is almost here, and before these four industry heavyweights jet off, we had questions. Four, to be exact. So we threw them at Spotify Africa’s Head of Marketing Star Kachisa, Spitfire’s Liesl Lategan Kyriakou, Carbon Films’ Bruno Bossi, and LoveSong’s Suhana Gordhan to find out what they’re expecting from this year’s festival; from the trends they’re tracking to the ideas they’re backing.