Robot
Film facilitation like a machine.
Cape Town & Johannesburg
Business Director: Callan Paul / Executive Producer: Liam Johnson
Creative Director: Craig Moore / Producer: Godfrey Matsika / Head of Production: Olivia Macgrail
Directors: Adriaan Louw / Ayanda Duma / Craig Moore / Gregg Bailey / Nelis Botha / William Armstrong / Alex Motlhabane
We’re into the unknown, making plans, pushing envelopes. The back roads and big leaps. Mad ideas, massive lights and motor bikes. Parkour. Wing suits. High lines, helicopters & big f#&%en explosions. Immense landscapes, gorgeous sunsets, breathtaking beaches. Township textures, sweeping urban panoramics and the dark, freaky underbelly. We make commercials, music videos and branded content.
We’ll be the first ones in, the last ones out, tinkering with bleary eyes and devilish details to bring your visions to life. The robot doesn’t sleep. The robot’s a machine.
- UKMVA for best Video Friend Within, The Renegade.
- Almost a billion hits combined for videos produced.
CAPE TOWN OFFICE
8 Dorman Street, Gardens,
Cape Town, Western Cape, 8001
Executive Producer | Liam Johnson
liam@therobot.tv
FEATURED WORK
Awarded by IDIDTHAT
AWARDED: BEST IN CRAFT (DIRECTION)
Robot | Craig Moore
Vanco ‘Repeat’
IDIDTHAT Guest Judge: Marc Algranti, Music Supervisor at Algranti Music
August 2025
Marc’s comment: “From the very first frame, I was hooked. Craig establishes a raw, infectious energy that immediately draws the audience into the world of the film, creating a tone that is both authentic and compelling.
The direction of the performances is particularly impressive. They’re beautifully understated, allowing the emotion to emerge naturally rather than feeling forced. This restraint gives the film a genuine, gritty quality that makes the characters feel believable and relatable.
The energy is palpable throughout, and I never felt like I was simply watching events unfold – I felt completely present with the characters, experiencing the story alongside them.”
AWARDED: CRAFT MENTION (DIRECTION)
Robot | Jason Fialkov
VW Touareg ‘VWSA IQ Lights’
IDIDTHAT Guest Judge: Thandeka Gilbert, Creative Director at McCann Joburg
August 2025
IDIDTHAT EDITORIAL
FEATURED
IDIDTHAT Craft Awards October
This month’s IDIDTHAT.co Craft Awards were judged by the superbly talented all-seeing all-knowing oracles that are Jacquie Mullany, Creative Director at HelloFCB+ and Grant De Sousa, Director at They. Congratulations to Slim from Darling Films for his skillfully crafty work on Chicken Licken *clapping wildly.
Finding his directing rhythm while maintaining his balance, Robot’s Paul Ramaema
Being an advocate for mindfulness certainly comes in handy for Robot’s Paul Ramaema, especially considering how busy he’s been. Since joining the production company two years ago Paul has consistently been creating commercial work for top brands and agencies. We caught up with the new dad and self-proclaimed selfie king about how he’s found his rhythm as a filmmaker while still maintaining a balance.
Executive Producer Ayanda Tshabalala cements Robot’s production offering in Joburg
Cape Town and Johannesburg-based production company, Robot, has announced that Ayanda Tshabalala will be joining the Jozi team to facilitate the growing demand for commercial work. Ayanda will be bringing her years of industry experience, across various fields in advertising and production, by stepping in as Executive Producer.
Director Zandi Tisani Said That
Robot’s Zandi Tisani is a director with a finger on the pulse of pop culture, a background (and awards) in scriptwriting and a heart set on crafting considered narrative films with impactful visuals. About to serve as a jury member on the board for the Creative Circle for her second term in a row, we wanted to find out exactly what Zandi had to say, catch up on her latest work and honestly, just hang around her because we’re obsessed.