It’s been just under a year since director Hallie Haller joined The Rudeboy Collective. Her strength as a storyteller and an energetic collaborator has seen her hit the ground running, not only directing big brand campaigns and TVC’s but also promoting her short film at festivals around the world. Hallie chats about her latest beauty ad that’s not a beauty ad, and how being a human in advertising has paid off.
SHE DID THAT is a female filmmakers showcase that shines a spotlight on the women in the South African production industry. Although we will only be featuring women and non-binary people, the goal is that it will encourage the inclusion of more underrepresented filmmakers across all production work created by South Africans. This month features Cindy Lee from The Star Film Company, Hallie Haller from The Rudeboy Collective, and Thati Pele from Giant Films.
The best way to explain the noticeable shift at Rudeboy is to introduce you to the new directors joining the team; Hallie Haller and director-duo Helen and Kim. A creative mindful group who share more than just the same headshot photographer. A group of filmmakers who live and breathe their values and we are here for it! Let's go!
