IDIDTHAT promotes and connects South Africa’s advertising, marketing and production industry2026-10-14T09:05:43+02:00

IDIDTHAT Promotes and Connects South Africa’s Advertising, Marketing and Production Industry.

IDIDTHAT Directory 

Quickly find the right people to work with by searching through our curated Directory. We make the process of sourcing South African companies to work with easy, simple and downright sexy. Basically, if you’re not listed on IDIDTHAT.co, you simply don’t exist, like Bruce Willis in that movie with the kid that sees dead people, except nobody will see you…#Shame

SPECIALIST SERVICES

View this Directory that features:
Drone Companies
Location Sound Services
Crew Management
Talent Management
Set Building Services
Voice Over Artists

IDIDTHAT Promotes and Connects South Africa’s Advertising, Marketing and Production Industry.

IDIDTHAT Directory

Quickly find the right people to work with by searching through our curated Directory. We make the process of sourcing South African companies to work with easy, simple and downright sexy. Basically, if you’re not listed on IDIDTHAT.co, you simply don’t exist, like Bruce Willis in that movie with the kid that sees dead people, except nobody will see you…#Shame

IDIDTHAT Featured Stories

Find out who we’re talking about. Read the latest advertising, production, and creative news. We write it so it’s not kak. Let us know if you’d like us to feature your big stories.

Director Sandulela Asanda joins Osu Creative Productions with a bang, releases AfriSam comedy commercial

Director Sandulela Asanda, who recently joined Osu Creative Productions, has wasted no time making her mark. The release of her latest commercial for AfriSam not only validates Executive Producer Simoné Bobo’s initial instinct in recognising Sandulela’s talent as a performance and comedy director but also underscores her ability to collaborate with actors and non-actors alike. With a blend of humour, irreverence, and an innate understanding of youth culture, Sandulela proves herself to be a true force on the Osu roster.

July 5th, 2023|Tags: , |

Director Jono Hall’s debut film signals the levelling up of a bold visual storyteller

Gentlemen Films director Jono Hall’s debut film ‘Awake’ is a bold and captivating emotional experience that lingers in your memory and behind your eyelids long after you’ve watched it. Breaking free from the constraints of the commercials world, ‘Awake’ serves as a testament to Jono’s ever-expanding talent at creating striking work that is classy and restrained, yet still able to deliver utterly unexpected and attention-grabbing moments. It is a meticulously crafted film made by a confident visual storyteller who shows every indication of levelling-up in his career. Hell yeah!

June 28th, 2023|Tags: , |

Live Updates: South Africa’s Winners & Shortlists at Cannes 2023

As always, IDIDTHAT is bringing you the Cannes Lions action live, this year in partnership with Howard Audio. As of the 18th of June 2023, this page is your gateway to all things South Africa in Cannes. Right here you can check in to view South Africa’s shortlists, the work and the talented IDIDTHAT members involved in the work. We’ll be updating this page as results come in. Good luck and may the France be with you!

Director Lamar Bonhomme finds a home at Robot

Director Lamar Bonhomme seeks to capture the essence of the world in its rawest and most unfiltered form. Armed with a lens that embraces the beauty of imperfection, Lamar is joining the powerhouse roster at Robot. With Robot’s established production support, Lamar is eager to continue reflecting the richness of our world with a cinematic timelessness that avoids unnecessary gimmicks, something that is evident in his latest campaign for SA Tourism.

June 15th, 2023|Tags: , |

Cannes Predictions South Africa 2023

The countdown to The Cannes Lions Festival of Creativity is here, starting with South Africa’s Cannes Predictions! We’ve rounded up a gang of fearless industry leaders who’ve tapped into their inner psychics to conjure up the future and predict who’ll be bringing home the metal for South Africa. Thank you to these talented legends for lending us their knowledge, time and expertise. These visionaries have spoken, and here are their predictions for the metal-grabbing work at Cannes 2023.

June 15th, 2023|

IDIDTHAT Monthly Craft Awards

Find out who’s doing the best work in South Africa. Every month we team up with industry leaders to award South Africa’s best in Production Craft. Huge thanks to our recent guest judges who’ve taken the time to judge IDIDTHAT Craft Awards. Look how sexy they are in these black and white pictures we put up – FYI we used the ‘Inkwell’ filter.

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IDIDTHAT Showcase

Find out whose work we are featuring. Browse through our showcases to find out who is doing what.