Judges Comment: “I know I’m an ad guy, but honestly, most ads bore the shit out of me. It’s no surprise then that from this month’s SA Film Reel my favourite piece wasn’t an ad at all. A hilarious story of a sniper plagued by technology, his Boss and his Roommate. It is beautifully written, shot and edited with some top class dialogue and a stellar performance from the lead. I actually loled, a few times, not the kind where you barely crack a smile and say that you did, actual out loud lagging. It’s so rad to see such a high-quality film coming out of South Africa. A lot of time, effort and money goes into these sorts of things and more often than not there is no budget to speak of. Well done to all involved, it’s a piece of work you can all be very proud of.
PS. You can buy me a piece of cheesecake sometime.”