CHALLENGING CONVENTION
The challenge is to orchestrate a brand’s behaviour across these multiple channels and across multiple geographies. This requires a powerful and unifying idea. This is where TBWA\’s philosophy of Challenging Convention comes into play. Challenging Convention is not a force of destruction. It is creation, a means of developing with something dynamic to replace something static.
2017
One Show
- The Times “The news you should be following” Print – Bronze
D&AD
- Student Flights “The US President” Radio – Graphite Pencil
- City Lodge “Anniversary” Radio – Wood
- Student Flights “Spiritual Festival” Radio – Wood
Cannes
- Goodbye Malaria “Beautiful Pathogens” Design Craft – Bronze
- Student Flights “The US President” Radio – Bronze
Loeries
- Goodbye Malaria “Beautiful Pathogens” Brand Identity & Collateral Design, General Collateral- Gold
- Goodbye Malaria “Beautiful Pathogens” Brand Identity & Collateral Design, Identity Programs – Bronze
- Goodbye Malaria “Beautiful Pathogens” Design Mixed Media – Bronze
- Doom “Fly on the Wall” Newspaper Bronze
- Student Flights “World Gone Mad” Radio – Silver
- Student Flights “World Gone Mad” Radio Craft – Craft Gold
- Pictionary “Know your Partner” Radio – Bronze
- Doom “Fly on the Wall” Radio – Bronze
- Student Flights “The US President” Internet Radio – Gold
- Student Flights “The US President” Radio Craft – Craft Gold
- Student Flights “BabyBot” Internet Video – Gold
2016
One Show
- Tiger Brands “Sexy Times” Radio – Silver
- Flight Centre “Travel before it’s not too late” Radio – Gold
- Flight Centre “Beer Fest” Radio Craft – Bronze
D&AD
- Tiger Brands “Sexy Times” Radio – Yellow Pencil
- Student Flights “Travel before it’s not fun anymore” Radio – Wood Pencil
- Student Flights “Travel before it’s not fun anymore” Radio Craft – Wood Pencil
Cannes
- Tiger Brands “Irritation Equations” Radio – Silver
- Student Flights “Travel before it’s not fun anymore” Radio craft – Silver
- Student Flights “Holiday Packing” Print – Silver
- City Lodge “A room for everyone” Print – Silver
Loeries
- Student Flights “Holiday Packing” Print – Bronze Campaign
- Student Flights “Travel before it’s not fun anymore” Radio – Campaign Silver
- Student Flights “Old you visits young you” Radio – Campaign Bronze
- Tiger Brands “Monna & Mosadi” Radio – Campaign Silver
- Student Flights “Travel before it’s not fun anymore” Radio Craft – Campaign Craft Gold
- Ad of the year
- Student Flights “Travel before it’s not fun anymore” Radio – 1st place
- 2015 Individual Agency of the Year
2015
One Show
- Nissan “100% Silent” Radio – Silver
D&AD
- MFS “Tough Decisions” Film – Wood Pencil
Cannes
- Tiger Brands “Sexy Times” Radio Craft – Gold
- Tiger Brands “Sexy Times” Radio – Gold
- Student Flights “Travel before its not fun anymore” Radio – Silver
Loeries
- Tiger Brands “Beacon Liquorice” Brand Identity & Collateral Design – Bronze Campaign
- Tiger Brands “Fast Fading or Long Lasting” Newspaper – Silver Campaign
- Student Flights “Travel before it’s not fun anymore” Radio – Gold Campaign
- Tiger Brands “Sexy Times” Radio – Campaign Silver
- Student Flights “Travel before it’s not fun anymore” Radio Craft Writing – Campaign Gold
- Creative circle individual agency of the year 2015.
- No 1 Radio agency in the world in 2015 Cannes rankings.
TBWA Hunt Lascaris
3 Sandown Valley Crescent
Sandton, Johannesburg
South Africa
+27 (0) 11 322 3100
Karabo Denalane
CEO (Johannesburg)
+27 11 322 3290
Karabo.Denalane@tbwa.co.za
Featured Work
Featured Showcases
IDIDTHAT Craft Awards June 2024
This month's IDIDTHAT.co Craft Awards were judged by the illustrious judgy-McJudgersons Steph van Niekerk, ECD at TBWA Hunt Lascaris and Anton Visser, Director at Patriot Films. A standing ovation goes to Thina Zibi from Giant Films and Zee Ntuli from Darling Films for taking home Best in Craft for June.
South Africa’s Cannes Predictions 2024
IDIDTHAT is kicking off our countdown to The Cannes Lions Festival of Creativity with South Africa’s Cannes Predictions! We’ve brought together a team of creative heavyweights to view the work entered by South Africa into Cannes this year and choose the work they think will turn heads. A massive shoutout to our judges Fran Luckin, Steph van Niekerk, Roland Sweet, and Xolisa Dyeshana – thank you for being absolute gold as always!
South Africa’s D&AD Work & Winners 2024
Since the announcement of the 62nd D&AD Awards late last week, our dedicated hamsters have been curating a showcase of the brilliant work behind the results. Here are the exceptionally talented South Africans who brought home the Pencils — now you know who to collaborate with next. Congratulations to these beauties for making us proud!
South Africa’s One Show Work & Winners
It’s time for The One Show results everyone! When we heard South Africa had 21 finalists this year we damn near Black Eyed Pea’d ourselves and exclaimed ‘Boom Boom Pow’. Now it’s great to see this incredible work convert. Congratulations to all of you! With over 50 countries and regions around the world entering, this is big for South Africa. Well done.
IDIDTHAT Craft Awards April 2024
This month’s IDIDTHAT.co Craft Awards were judged by our forever reigning queens Juliet Honey, Creative Director at TBWA Hunt Lascaris and Justine Puren-Calverley, Director at FirstPencil. We bow in awe because wow, this was a particularly tough month with some really strong work! Chicken Licken takes it! Congratulations to the team behind the spot Dave ‘Legs of Thunder’ Mgijimi.
‘Work to Watch’ May 2023
Welcome to the ‘Work to Watch’ winners showcase for the first quarter of 2023, awarded by the Creative Circle. Here you can view all the work by our IDIDTHAT members and the names behind the work. Congratulations to all of you beauties!!