AWARDED

Absa Rewards ‘Go Beyond’
BEST IN CRAFT (DIRECTION)

Triple Story Content | Thina Zibi
&
CRAFT MENTION (EDITING CRAFT)
William Kalmer (Entered on behalf of William Kalmer by Triple Story Content)

Awarded by Hayden Brown

I DID THAT CRAFT AWARDS
Judge’s Pick

IDIDTHAT JUDGE
Hayden Brown

AWARDED
05 November 2025

JUDGES COMMENT
In film the viewer needs to be able to relate either to the characters in the story or the subject matter in order for a point to be driven home. Emotions are powerful even more so when they are universally relatable and shared. Stitching four different stories together seamlessly is no small feat. The common thread is one’s phone and with this being the product that is marketed (Absa Rewards Travel App) there is 5 seconds of uninterrupted product placement that doesn’t feel forced. Each adventure unfolds with great use of universally shared human experiences, I.e. a smile, a sigh of relief, laughter, dancing, warm embrace, celebration…

These experiences are cleverly woven together with great editing finesse. Transitioning effortlessly. Well done Thina for crafting this evocative piece encouraging people to ‘go beyond’!.” – Hayden Brown, Director & Cinematographer at 7 Films

View I DID THAT Craft Awards November 2025 showcase

ABOUT THE WORK

In this cinematic spot for Absa Rewards Travel, we follow four very different South Africans – each with a need or yearning to go, all armed with one thing in common: their Absa Rewards Travel app. From a last-minute business pitch to a mini escape, these journeys are powered not just by wanderlust, but by real benefits from Absa Reward Travel. Because when you’re backed by rewards that move with you, beyond isn’t far – it’s your next stop.

CREDITS

Brand/Client: Absa South Africa
Thabisa Mkhwanazi
Nontokozo Masuku
Boikanyo Thabane
Thuto Thema

Agency: (Not an IDIDTHAT member)

Film Production & Crew
Film Production Company: Triple Story Content
Executive Producer: Monareng Makwetla
Director: Thina Zibi
Producer: Liz Dahl
Production Manager: Samora Sekhukhune
Prod Cast Coordinator: Nambita Ntsaluba
Extras Coordinator: Joy Eunice
Production Assistant: Maleake Matsemela
Child Minder: Lwandile Muchovo
1st Assistant Director: Chris Van Latum
2nd Assistant Director: Cumani Maneli

DOP: Josh Levi
Focus Puller: Bheki Ntshangase
Loader: Zinathi Maqwazima
DIT & VTO: Ludwig Bezuidenhout
VT Assistant: Princess Mulidzi
Sound Mixer: Lebogang Nkoana

Key Grip: PJ Steyl
Best Boy (Grips): Mnqobi Mthethwa
Grips Assistant: Sandile Buthelezi

Gaffer: Jean du Plessis
Best Boy (Lights): Sekwane Dlamini
Spark: Sabelo Nkosi, Sibusiso Ngubeni

Art Director: Lauren Wilensky
Props Master: Jackie Lotz, Bryce Bowers, Alexe Munro
Standby/Driver: Archie Maleeme
Art Assistant: Joseph Gwangwa

Wardrobe Stylist: Refiloe Dipudi
Wardrobe Assistant: Palesa Sekoaila
Wardrobe Assistant: Zakhele Maseko
Hair & Make Up: Lungile Ngema
Assistant HMU: Nthabi Tshabalala

Unit Manager: Mandla Madi
Unit Assistant: Benjamin Khayisa
Medic: Pertunia Makena
Security: Sandy Mathebula
Catering: Umsamo Cuisine

Post Production
Offline & Grade: Post Modern
Online: Mushroom Media
Final Mix: Sterling Sound

*If your company collaborated on this project and you’re not featured, please contact studio@ididthat.co and we’ll help you become a member.