1 Voucher 'Grootman' - IDIDTHAT.co

AWARDED

I DID THAT CRAFT AWARDS
Judge’s Pick

AWARDED
12 May 2026

JUDGES COMMENT ON (CRAFT MENTION) DIRECTION
“These spots are so charming. There’s a noticeable attention to detail throughout. I love how they champion South African characters so fearlessly; big performances with wall-to-wall nuances punctuated by an endearing voice-over. Just lovely. I was smiling from beginning to end.”

– Chloe Coetsee, Director at Darling Films

View I DID THAT Craft Awards April 2026 showcase

ABOUT THE WORK

The Cash Cartel is a series of 3 TVC, for the brand ‘1 Voucher’, the brainchild of Ahmed Tilly. Each spot features a character who has it all…except for one thing…1 Voucher. We wanted Thina Zibi to direct these, and decided to collaborate with Triple Story Content to make that happen. It was a great decision, because teamwork was the only way we’d be able to shoot three spots in one day.

This is Grootman. He is the OG cash king, AKA Mr Keep The Change. And turns out, Grootman was a bit too *cough* bold for DStv to broadcast. 🍆

CREDITS

Brand/Client: 1 Voucher
Head of Department: Jayne Mcelwee
Senior Brand Manager: Thando Mxutu
Copywriter: Natalie Neokorides
Senior Designer: Joseph Bentil

Agency: (Not an IDIDTHAT member)

Film Production & Crew
Production House: Bouch & Triple Story Content
Producer: Matthew Bouch (Bouch)
Producer: Monareng Makwetla (Triple Story)
Director: Thina Zibi (Triple Story)
Production Assistant: Keke Komane
1st Assistant Director: Travis Nel
DOP: Josh Levi
1st AC: Ruan Barnard
2nd AC: KG Katlego Macheru
VT/DIT: Nena Buchmann
VT Assistant: Vincent Matshaya
Photographer: Andile Buka
Gaffer: Dallas Ncala
BB Lights: Luvo Ngqisha
Spark: Samkelo Mavundla, Mpumelelo Manana, Caswell Letsitsi
Key Grip: Bafana Langa
BB Grips: Bongani Sibeko
Grips Trainee: Papi Tlou
Sound Mixer: Alex Magombo
Art Director/Stylist: Sam Dell
Props Master: Brent Webb
Props Standby: Werner Synman
Set Dresser: Leila Geldenhuys
Art Department Assistant: Promise Ngwenya
Art Department Trainee: Matt Barnes
Wardrobe: Refiloe Dipudi
Wardrobe Assistant: Aldridge Elasto
Hair & Make Up: Lungile Ngema
Make Up Assistant: Nthabi Sibahle
Location Manager: Mandla Madi
Location Assistant: Michael Dube
Medic: Daniel Nyavikondo
Catering Lead: Zama Mkhize

Post Production: Mushroom Media
Post Supervisor: Dries Uys
Editor: Shelby Ncube
Colourist: Kyle Stroebel
Sarah Kwan: Online Operator
VFX/Compositor: Jannes Hendrikz

Sound Design and Final Mix: Lorens Persson, Sterling Sound

Voice Over: Matthews Ransoma/Brave Talent

*If your company collaborated on this project and you’re not featured, please contact studio@ididthat.co and we’ll help you become a member.