
From inception to completion, we believe that the best things are done by people who love what they do. We produce TV-commercials, branded content, series, documentaries and feature films, with a particular affinity for adventure, sports, travel, music and inspirational lifestyle. It’s a world in which our own roots as individuals run deep, giving us the unique insight and intuition to speak the same language as our clients and to shape your vision into powerful, purpose-driven content.
Our team consists of international directors, cameramen, editors and producers – making us ‘lean and mean’ when we need to be. Imagination doesn’t have a price – it’s our state of mind. We think big, even on small budgets, and enjoy working with niche emerging brands, as well as with leading global clients.
Based out of Amsterdam and Cape Town, Eyeforce has international reach. Our expertise includes the delivery of a variety of assets for social media and we equally advise our clients on how to raise their profile on these critical platforms.
Passion underpins every project we take on to present our clients to the world with maximum impact, crafting key visuals that leave your audience with goose bumps and lasting impressions.
- Golden Lion winner at Cannes 2018
- Award Winner: Feel the Reel International Film Festival
- Official Selection: International Ocean Film Tour
- 1st Place Outdoor Films 2018
- Category Winner Blue Ocean Film Festival 2016
- Official Selection: Maui Film Festival 2016
- Official Selection: San Francisco International Ocean Film Festival 2017
- Official Selection: Honolulu Film Awards 2018
- Official Selection: Chain NYC Film Festival 2017
- Official Selection: Elements International Environmental Film Festival 2018
- The Webby Awards Nomination 2018
- Official Selection: OmbakBali International Surf Film Festival 2019
- Official Selection: Santa Cruz Surf Film Festival 2019
- Official Selection: Barcelona International Film Festival
- Official Selection: International Green Film Fest in Argentina 2019
South Africa
75 Shortmarket Street
Cape Town
8000
Mascha Spaans
+27 21 422 1207
info@eyeforce.co.za
Coco Seignette
+27 79 832 5200
coco@eyeforce.co.za
TALENT
ARTHUR NEUMEIER | DIRECTOR & DOP
Arthur is a director and DOP specializing in action sports, lifestyle, and outdoor films. As Eyeforce co-founder, he’s filmed worldwide on land, in water, and from the air for brands like Red Bull, Corona, KLM, O’Neill, Vodafone, Samsung, and Parley, capturing authentic human stories. View Work.
Cape Town
BOB VAN DE GRONDE | DIRECTOR
Bob, co-founder of Eyeforce, is an energetic director known for pushing creative boundaries. With a decade of experience across films, commercials, extreme sports and online series, he thrives on the “impossible.” His acclaimed kiteboarding film Chapter One showcases his drive to elevate ideas into spectacular visuals. View Work.
Cape Town & Amsterdam
ALEX REVERS | DIRECTOR & DOP
Alex delivers cinematic, story-driven work with a stylised edge, immersing himself in characters to reveal authentic journeys. Thriving on unpredictability, he adapts fluidly to protect each film’s essence. His filmmaking blends realism, adventure and bold creativity, driven by a motto of making the impossible possible. View Work.
Amsterdam
RALF DEMESMAEKER | DIRECTOR
Ralf brings refined taste and inventive technique to every project, using bold transitions, match-cuts and signature animation to create fresh, emotionally engaging work. From arthouse visions for prestige brands to dynamic street-sport energy, he consistently delivers visually surprising, original films that elevate any product today. View Work.
Belgium
BEN LALANDE | DIRECTOR & DOP
Ben Lalande is a driven cinematographer–editor whose action-sports roots evolved into a versatile, full-package filmmaking approach. Ambitious and boundary-pushing, he brings flair from concept to final cut. With clients from Red Bull to Disney and multiple Vimeo Staff Picks, his dynamic, multicultural storytelling continues to rise. View Work.
Los Angeles, US
FILIPE ZAPELINI | DIRECTOR
Originally from Brazil and currently based in New York, Filipe travels the world to chase authentic stories. As a multi-disciplinary director and global nomad, he connects intimately with characters and captures deep meaning in a contemporary visual language that pairs emotion with sobriety in a powerful way. Combining a background in graphic design, Motion and Post-Production, Filipe has worked with brands such as Adidas, Honda, Stella Artois and Oakley. His cinematic signature of documentary-style storytelling has earned him numerous Vimeo Staff Picks – and he is only just getting started. View Work.
New York, Portugal & Brazil
REMY CATS | DIRECTOR
Remy blends his sports and physiotherapy background into expressive, body-focused storytelling rooted in aesthetics and emotion. Collaborative and deeply empathetic, he reveals human universality through bold sports-to-fashion narratives. Influenced by music and the ocean, his experimental, visually rich filmmaking turns each frame into a standalone artwork. View Work.
Netherlands
SHUETI | DIRECTOR
Shueti is a Dutch artist whose commercial and fine-art films blend cinematic power, poetry and refined aesthetics. Influenced by extreme sports, street art and design, his motion-driven work has earned international awards and nominations. He constantly seeks fresh perspectives, creating visually resonant films that move audiences. View Work.
Netherlands
ROSS HILLIER | DIRECTOR & DOP
Ross is a director and DOP obsessed with natural light, crafting visuals driven by raw emotion and symbolic depth. Evolving from photography, he experiments boldly – from roller-skates to custom rigs – while maintaining a calm, intuitive set atmosphere. His work reflects wanderlust, South African roots, nature, and genuine human connection. View Work.
Cape Town
RAPHADU MAPHOTO | DIRECTOR
Raphadu Maphoto is a new-generation director committed to elevating African stories with emotionally rich imagery and psychologically raw narratives. His work fosters understanding between audiences and brands, highlighting cultural depth and representation. A powerful, undeniable storyteller, he brings authenticity and resonance to every film he creates. View Work.
Cape Town & Johannesburg
LA PUSH | DIRECTOR DUO
Marco and Del co-founded La Push, blending writing, directing, design, and post-production into emotive, unconventional storytelling with rich visuals. Influenced by global experiences, they create content and branded work for Puma, KLM, and Insight, earning festival recognition, Vimeo Staff Picks, and international acclaim. View Work.
Portugal & Brazil
AWARDED BY IDIDTHAT
AWARDED: CRAFT MENTION (DIRECTION)
Director: Arthur Neumeier & Raphadu Maphoto at Eyeforce
European Commission X VICE ‘Frames of Morocco ft Ismail Zaidy’
IDIDTHAT Guest Judge: Mbeu ‘Snooze’ Kambuwa, Executive Creative Director at Ogilvy South Africa
July 2025
Snooze’s comment: ‘‘A beautifully directed journey that holds the audience in its grip from the first frame to the last. The directors conjure a world so vivid and thoughtfully built, it feels like stepping into a dream. Every detail sings in harmony. It’s truly an elegant, immersive dance of story, style, and soul.’
AWARDED: CRAFT MENTION (DIRECTION & CINEMATOGRAPHY CRAFT)
Director: Raphadu Maphoto at Eyeforce
Cinematographer: Ramon Mellett
(Short Film) ‘Threads of Love’
IDIDTHAT Guest Judge: Justice Mukheli, Director at Romance Films
December 2024
Justice’s comment: ‘Threads of Love by Raphadu Maphoto is such a vibrant and layered piece of storytelling. I loved how it captured a part of the energy and spirit of today’s youth, it feels real. The characters are lovely, and their journey pulled me in completely, I was invested.’
IDIDTHAT EDITORIALS
New energy at Eyeforce. Fresh showreel, new website, and photographer Alex Kibble joins the roster
Eyeforce has launched a new showreel and website, marking a refreshed chapter for the production company. The reel pulls together some of their latest work, a reminder of the adventure, authenticity, sport and craft the team has become known for. It also arrives alongside the announcement of photographer Alex Kibble joining the roster.
South African director Raphadu Maphoto selected for Eyeforce’s international young creatives program
The production house with offices in Amsterdam, Cape Town, and Lisbon is pleased to announce the launch of a program aimed at creating equal opportunities and breaking down barriers for young creatives within the commercial industry. From South Africa, our very own Raphadu Maphoto will be joining the program and from the Netherlands, Eyeforce has welcomed Eva Oosterveld.
Eyeforce signs Internationally Acclaimed Photographer and Directors, Testimony to Global Ambitions.
Production company Eyeforce is thrilled to announce the signing of three exceptional South African talents to their roster: Kent Andreasen, Meghan Daniels, and Kyla Philander. With their well-established flagship company based in Amsterdam, and their offices in Cape Town and Lisbon, Eyeforce is focused on expanding its local reach, whilst continuing its commitment to inspiring audiences worldwide.
FEATURED
New energy at Eyeforce. Fresh showreel, new website, and photographer Alex Kibble joins the roster
Eyeforce has launched a new showreel and website, marking a refreshed chapter for the production company. The reel pulls together some of their latest work, a reminder of the adventure, authenticity, sport and craft the team has become known for. It also arrives alongside the announcement of photographer Alex Kibble joining the roster.
Craft Award Results: July 2025
This month’s IDIDTHAT.co Craft Awards were judged by two industry powerhouses who know a thing or two about craft, Mbeu 'Snooze' Kambuwa, Executive Creative Director at Ogilvy South Africa and Grant De Sousa, Director at They. A huge round of applause to Bruno Bossi from Carbon Films and Marco Raposo de Barbosa for being recognised with Best in Craft. And of course, shoutout to the whole team that brought the KFC magic to life!
Cannes Lions 2025 wrap-up, the South African winners and the work
Yes, we know Cannes is over… but we’re not quite done talking about it. Here’s your full roundup of the week: the complete winners table, the work, and the companies that brought it home. You’ve inspired us all and reminded the world (and ourselves) what South Africans are capable of.
Craft Award Results: December 2024
This month’s IDIDTHAT.co Craft Awards were judged by Shane Forbes, Executive Creative Director at TBWA Hunt Lascaris, and Justice Mukheli, Director at Romance Films. Big congratulations to Director Bruno Bossi from Carbon Films and Editor Julian Redpath for their work on KFC ‘Cake’ and for somehow making us crave cake and fried chicken at the same time.


















