AWARDED

I DID THAT CRAFT AWARDS
Judge’s Pick

AWARDED
05 August 2025

JUDGES COMMENT ON (CRAFT MENTION) DIRECTION 
“A beautifully directed journey that holds the audience in its grip from the first frame to the last. The directors conjure a world so vivid and thoughtfully built, it feels like stepping into a dream. Every detail sings in harmony. It’s truly an elegant, immersive dance of story, style, and soul.”

– Mbeu ‘Snooze’ Kambuwa, Executive Creative Director at Ogilvy South Africa

ABOUT THE WORK

We are proud to share a beautiful project we’ve been working on with VICE and the European Commission, telling the stories of inspiring African creatives.

CREDITS

Brand/Client: INTPA

Agency: (Not an IDIDTHAT member)

Production House: EYEFORCE – AMS | CPT | LIS
Directors: Arthur Neumeier x Raphadu Maphoto
DOP: Arthur Neumeier
Head of Production: Samantha Lowe
Pitch Producer: Coco Seignette
Project Lead & Producer: Patricia Simon
Production Manager: Sbusisiwe Luhlongwane
Focus Puller: Kevin Schnider
Local Fixers (Morocco): Karim El Amri, Amine Bousekmane (Hoodlum Film Fixers)

Post Production House: Form Post 
Post Producers: Peta Synnot-Marzetti, Patricia Simon
Morocco Episode Editor: Thomas Wells
Composer TVC: Lucas Vidal
Sound Mix: Luis Trujillo Garrido
Colour Grade: Graham Hunt

*If your company collaborated on this project and you’re not featured, please contact studio@ididthat.co and we’ll help you become a member.