If you’ve been searching for post production company New Creation Collective and came up empty handed, it’s not because they’ve been hacked. Instead, the post house has undergone a pretty big transformation. Since its original inception over 13 years ago, the post-production company has evolved into two specialized offerings, which they decided to cement as distinct brands in a recent re-launch.
Here are four things you need to know about THEN, the commercial and film post-production house and brand new THEN AGAIN, a motion design and illustration company.
ONE: Post Production (THEN) and Illustration and Motion Design (THEN AGAIN) under one roof
The decision to split what was New Creation Collective into two distinct brands THEN and THEN AGAIN was driven by the company’s growth and the evolution of their offering.
THEN focuses on commercial and film post-production (offline editing, online finishing, colour grading and VFX) under the leadership of senior narrative editor Paul Speirs.
THEN AGAIN, headed by creative director and animator Riaan Myburgh, specialises in 2D and 3D animation, motion design and illustration.
‘Over the past decade our offering and the scale of what we offer has radically changed. We’ve always focused on editing, online and motion but over the years we added colour and VFX. When Riaan came on board, we were able to really delve deeper into illustration and animation. That’s what motivated us to split the company into two fully-fledged offerings. Both companies are very distinct in many ways, they cater to different niches, have different clients but at the same time there is some technical and creative overlap, so it’s really cool that we all get to be in the same studio and work under one roof,’ says Paul Speirs.
TWO: New-ish office location in Woodstock, Cape Town
Mid-pandemic, the team from THEN and THEN AGAIN moved their offices from the Woodstock Exchange to a newly renovated two-story house in Woodstock. Renovating the property from the ground up means the new studio space is the perfect mix of professional and homely. The house is also kitted out with fancy amenities such as solar panels, ample parking, killer coffee and freshly baked cookies – in short, it’s everything a client (and we ourselves) would want during a review session! If you weren’t at their recent launch party sipping on cocktails with names like ‘VFX on the Beach’, ‘16×9’ or ‘Revisions on the Rocks’, then make sure you swing past to check out their new space.