Project Description

The lack of representation in the photography industry has a massive knock-on effect. For one, there’s a limited amount of authentic African black faces in stock photography. That means we don’t get to see the full range of black people in the media. It’s a vicious cycle. To help break it, Blackboard and Nikon have partnered to make photography more accessible to young black creators. So that ultimately, they can influence the representation in stock photography and in media. This print campaign is the first step on that journey.


Agency: Accenture Song (King James Group)

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