IDIDTHAT: Why did you become a filmmaker?
Emilie: I’ve always wanted to create work that speaks to people’s existence, instead of at their existence. Work that delves into experiences with ourselves and one another. And especially work that seeks to create empowerment.
IDIDTHAT: Why Romance Films?
Emilie: The quality of craft that comes out of Romance and the execution is just of the highest standard in my opinion. I can focus on what I need to as a director and I know I will be produced by the very best. Romance also understands my vision, intention, and where I want to go as a director.
“Emilie’s passion is tangible, particularly her love of storytelling. I see incredible talent and natural ability… she has a beautiful edge to her visuals.”
– Romance Films director and partner, Greg Gray
IDIDTHAT: What are you excited to bring to the advertising industry?
Emilie: I believe my generation of young directors want to create honest work that means something. The world is a messy place right now, which means that creative and original thinking is needed now more than ever. As a filmmaker, I want to create nuanced performances and develop worlds that feel truthful and that resonate with a modern audience. Disingenuous commercials are a thing of the past, we need to humanise brands. I want to tell culturally-relevant and memorable stories that resonate. I think this is also why I feel at home with Romance, all the directors seem to share a similar sensibility when it comes to creating work that awakens something in you, it’s always evocative on some level.
Emilie’s work is a feast for the senses. Her own evocative aesthetic combined with her subtle and honest storytelling should be reason enough why she is working alongside the very best in the industry. But she’s also a damn smart filmmaker determined to create work that seeks to question and explore identity and always leave the audience feeling a deep connection to her characters.