IDIDTHAT promotes and connects South Africa’s advertising, marketing and production industry2026-10-14T09:05:43+02:00

IDIDTHAT Promotes and Connects South Africa’s Advertising, Marketing and Production Industry.

IDIDTHAT Directory 

Quickly find the right people to work with by searching through our curated Directory. We make the process of sourcing South African companies to work with easy, simple and downright sexy. Basically, if you’re not listed on IDIDTHAT.co, you simply don’t exist, like Bruce Willis in that movie with the kid that sees dead people, except nobody will see you…#Shame

SPECIALIST SERVICES

View this Directory that features:
Drone Companies
Location Sound Services
Crew Management
Talent Management
Set Building Services
Voice Over Artists

IDIDTHAT Promotes and Connects South Africa’s Advertising, Marketing and Production Industry.

IDIDTHAT Directory

Quickly find the right people to work with by searching through our curated Directory. We make the process of sourcing South African companies to work with easy, simple and downright sexy. Basically, if you’re not listed on IDIDTHAT.co, you simply don’t exist, like Bruce Willis in that movie with the kid that sees dead people, except nobody will see you…#Shame

IDIDTHAT Featured Stories

Find out who we’re talking about. Read the latest advertising, production, and creative news. We write it so it’s not kak. Let us know if you’d like us to feature your big stories.

Darling Films spots new talent, welcome Thea Small

With a solid reputation for spotting young directing talent, Darling Film's Executive Producers (and Loeries Hall of Famers!) Lorraine Smit and Melina McDonald announced that they have found the newest Darling Director to join the roster. Judging from the work that Thea Small has shot, we can see why she now goes by the name Darling.

November 4th, 2021|Tags: , |

Director Imraan Christian joins Arcade

Director Imraan Christian is updating his bio to include ‘Arcade Director’ to his already prestigious list of titles. In addition to bringing an honest grassroots approach to his work, Imraan is an emotionally intelligent filmmaker. Whether it’s his award-winning music videos, commercials or his internationally acclaimed photography and documentary work, they are all beautifully executed and grounded in thoughtful storytelling.

October 29th, 2021|Tags: , |

Filmmaker Batandwa Alperstein stands up and shines in global campaign for TRACE

Combining his skills in strategy, writing, directing and producing, Batandwa Alperstein has created a global campaign for Africa’s number one music channel, TRACE. With a filmmaking and creative background rooted in the urban youth space and known for his ability to capture pop culture in Africa, Batandwa is behind TRACE’s new brand campaign ‘Stand Up ‘N Shine’.

October 27th, 2021|Tags: , , |

Director Matshepo Maja launches solo career with The Star Film Company

For over 3 three years Matshepo Maja has formed part of the directing duo PHI 2.0, alongside Jonathan Parkinson. The Star Film Company has announced that they will now be launching Matshepo as a solo director. The news comes as no surprise as Mats’ solo career is already in full swing and here’s why you’ll be seeing her name a whole lot more.

October 19th, 2021|Tags: , |

Introducing Olamuk, generational legacy

Olamuk is a full-service production company that represents a roster of vibrant directors and photographers. Although the team offer a diverse skillset, they maintain that they all coincidently do exactly the same thing, which is of course to… ‘Make dope sh*t’. Having launched over a year ago, we caught up with the 100% black owned one-stop-shop to find out more.

October 7th, 2021|Tags: , , , |

IDIDTHAT Monthly Craft Awards

Find out who’s doing the best work in South Africa. Every month we team up with industry leaders to award South Africa’s best in Production Craft. Huge thanks to our recent guest judges who’ve taken the time to judge IDIDTHAT Craft Awards. Look how sexy they are in these black and white pictures we put up – FYI we used the ‘Inkwell’ filter.

Subscribe To Our Newsletter

Receive updates on South Africa’s best work and the winning companies behind it.

IDIDTHAT Showcase

Find out whose work we are featuring. Browse through our showcases to find out who is doing what.