JOE

JOE is a film production company based in Cape Town which specialises in creative and narrative driven content that focuses on “Story First”.

Cape Town & New York

Director & Founder: Dan Mace
Executive Creative Producer: Jarrod Allies

Featured Work

Featured Stories

Director Dan Mace from JOE collaborates with the most followed YouTuber in the world, Mr Beast, as new Chief Creative Officer

January 26th, 2023|Comments Off on Director Dan Mace from JOE collaborates with the most followed YouTuber in the world, Mr Beast, as new Chief Creative Officer

South African director, YouTuber and Founder of the creative production company JOE, Dan Mace, has joined forces with billionaire YouTuber, Mr Beast aka Jimmy Donaldson. According to Forbes, Donaldson is the world’s most followed person on YouTube. Dan has been appointed as the Chief Creative Officer of the Beast Philanthropy Channel on YouTube, tasked with carrying out the creative direction of the channel’s future content.

South Africa’s Dan Mace and JOE Films turn impossible ideas into reality with hit show for Warner Bros. Discovery ‘The BRU Show’

May 3rd, 2022|Comments Off on South Africa’s Dan Mace and JOE Films turn impossible ideas into reality with hit show for Warner Bros. Discovery ‘The BRU Show’

South Africa’s viral hitmaker, original-content king, and founder of JOE Films, Dan Mace, has merged YouTube and traditional TV in ‘The BRU Show’ for Warner Bros Discovery. With the show already gaining big traction internationally, we thought it’s time South Africa got the scoop on how the fairly new production company, JOE Films, produced a 12-part hit show based on impossible ideas, from beginning to post.

Dan Mace revs up the festive season with ‘Santa Claus is Coming to Town’ remix made from delivery bikes

December 20th, 2021|Comments Off on Dan Mace revs up the festive season with ‘Santa Claus is Coming to Town’ remix made from delivery bikes

When director Dan Mace and the team at JOE heard that the food delivery brand was going to be dispatching 2,500 scooter drivers of joy this festive season, they jumped at the opportunity to recreate ‘Santa Claus is Coming to Town’ using Checkers Sixty60 scooters.