ABOUT THE WORK
Summer isn’t just a state of mind, it’s a moment lived, and one we all look forward to. Hosting endless lunches with family and friends, everyone together sharing energy and time. In this one take we enter the summer vibe in true Woolies style through a series of vignettes and one ‘continuous’ shot.
CREDITS
Brand/Client: Woolworths
Brand Team: Simphiwe Pato, Unisha Singh, Cathy Lund, Brian Mtongana, Chantall Hendricks, Kate Chauncey
Creative Director: Kassie Naidoo
Art Director: Angie Abrahams
Copywriter: Mo Mbele
Post Producer: Will Edridge
Film Production Company: Yourself / Dryhire to Big Sky Productions / Represented by Ola Films
Director: Chris Saunders
DOP: Michael Cleary
Executive Producers: Andrew Verster-Cohen, Rowan Raaff
Producers: Lorin Swarts, Refiloe Lethoko
Production Company: (Not an IDIDTHAT member)
1st AD: Greg Martin
Movement Director: Liam Gilespie
Ronin Operator: Rob Wilson
Focus Puller: Paul Painting
Drone Operator: Ri-El De Jager
Gaffer: Dudley Fillies
Key Grip: Eric Lolo
Stylists: Dalton Smith, Tarryn Oppel
Styling Assistants: Deborah Howett, Amber Barker
Styling Consultant: Chloe Andrea Welgemoed
Hair & Make-up: Sam Sunshine, Jess le Clos, Andrea Smith, Kelly Paitaki
Props Stylist: India Shepard
Props Assistants: Tanisha Neill, Kim Warrington
Post Production: 2+3 Post
Editor: Stephen du Plessis
AI Wrangler: James Carroll
Music Composer / Producer / Sound Designer: Hannes Burger
Bass Guitar and Keys: Shaun Johannes
Vocals: Thandeka Dladla
Cast: Carmen, Bobbi, Tracey, Sindiswa, Charissa, Al, Brad, Benele, Alex
Lead: Zozi
Tweens: Karina, Buchule
Children: Layla, Autumn, Wazu, Olivia, Elliot, Jedaiah, Axel
Toddler: Luna
*If your company collaborated on this project and you’re not featured, please contact studio@ididthat.co and we’ll help you become a member.
