ABOUT THE WORK

For the launch of Absa’s new point of sale device, our objective was to evoke a sense of class and premium quality. We created a detailed 3D model of the device and crafted a compelling script that highlighted its cutting-edge technology. 

The seamless integration of the model, script, effortless animation, on-screen text, and engaging effects culminated in a product advertisement that truly captured our vision. 

The result is a dynamic piece that excites both the brand and its customers, positioning the Absa POS device as a standout in the market.

CREDITS

Brand/Client: Absa

Marketing Agency: Lumico

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