iWisa ‘Saturday Bliss’

IDIDTHAT Craft Awards February 2025 – View Showcase

ABOUT THE WORK
To be number one, you need the right director. Bongani Morgan gets cooking with Iwisa No. 1.

Iconic maize brand Iwisa No.1 has been feeding – and bringing together – South Africans from all walks of life since 1956. 🥣 And to show just what an indelibly delicious part of life Iwisa No.1 is, their agency Retroviral conceived an extended spot introducing us to two particularly competitive neighbours, both striving to be number 1 at creating the family favourite.

A Director swiftly becoming known for his talent for storytelling and performance directing, Spitfire’s Bongani Morgan was the perfect choice for Retroviral to showcase this truly South African cook-off. Bongani’s directing style puts humour front and centre as the two neighbours keep raising the taste stakes – in this case perfecting their samp and stywe pap – to win over their family and friends. And, as the competition hots up, the eventual winners are … everyone who uses Iwisa No. 1.

You don’t get more South African than Iwisa No.1. And you don’t get a director who brings more taste, authenticity and fun to the table than Bongani Morgan.

CREDITS
Client: Iwisa No.1
Chanel Kruger
Phumzile Nhlapo
Rahul Jayawardena
Bahle Nkosi
Tebogo Mashego
Emmileen Rajhal

Agency: Retroviral
CEO: Mike Sharman
Creative Director: Koketso Masisi
Associate Creative Director: Kgothatso Maditse
Senior Copywriter: Gosiame Legoale
Motion Graphic Designer: Obakeng Maloka
Client Services: Zama Maphango

Production & Crew:
Film Production Company: Spitfire Films
Director: Bongani Morgan
Executive Producer: Liesl Lategan
Producer: Bale M
Post Supervisor: Ed van Blerk
Production Manager: Relebohile Thianye
Cast Coordinator: Hloni Ntsooa
Production Assistant: Tristan Robson
Production Assistant: Neo Dlukulu
1st AD: Cameryn Clarke
DOP: Gavin Pincus
2nd Cam: Marty Bleazard
Focus Puller: Dean Hibbert
Loader: Ranaa Cevikmen
DIT/VT: Chris Tilley
VT Assistant: Shadrack Mangena
Photographer: Vernon Reed
Sound: Ruan de Wilzin
Key Gaffer: Jean du Plessis
BB Lights: Sekwane Dlamini
Spark: Sibusiso Ngubeni
Spark: Sabelo Nkosi
Key Grip: Bafana Langa
BB Grips: Jetro Rikotso
Art Director: Wayne Smith
Props Master: Jasmine Snaith
Props Assistant: Tiaan Enslin
Art Assistant: Trevor Enslin
Food Stylist: Niki Hattingh
Food Stylist Assistant: Angela Bhegedhe
Food Stylist Assistant: Angel Moyo
Wardrobe Stylist: Izolina de Vascondeles
Hair & Make-Up: Mamosa Maboee
H&M Assistant: Neo Papane
Medic: Neo Maponya
Unit Manager: Ali Dlamini
Unit Assistant: Edward Strella
Security x 5: G-Unit Security
Catering: The Bowery
Coffee Trailer: Lawrence Joffe
Casting Director: Mandy Sewell

Cast:
Mantu Medupe: Kagiso Rakosa
Kagiso Medupe: George Letsholo
Sue Odendaal: Eloise Classen
Ray Odendaal: Murray Todd

Post Production:
Offline & Online Editor: Gareth James
VFX: (Not an IDIDTHAT member)
Colourist: (Not an IDIDTHAT member)
Final Mix: (Not an IDIDTHAT member)

*If your company collaborated on this project and you’re not featured, please contact studio@ididthat.co and we’ll help you become a member.