Project Description
We were briefed by Dot Good Agency to produce a web series to launch their #EnergizerLastsLonger campaign. The concept was based on our character, Larry Powers, agent at the Federal Battery Investigation, providing a watchful eye over the endurance race. The endurance race was between two remote controlled cars powered by Energizer batteries and it’s main competitor. Larry and his team had a mandate to oversee the process and the legitimacy of the race. The video series was used on the social media and every week a new episode was released.
