TBWA\

Life’s too short to be mediocre.

Johannesburg

Chief Executive Officer: Karabo Denalane
Chief Creative Officer: Carl Willoughby
Executive Creative Director: George Low, Keith Manning, Shane Forbes, Steph van Niekerk

Company Website

Facebook

Twitter

About

CHALLENGING CONVENTION

The challenge is to orchestrate a brand’s behaviour across these multiple channels and across multiple geographies. This requires a powerful and unifying idea. This is where TBWA\’s philosophy of Challenging Convention comes into play. Challenging Convention is not a force of destruction. It is creation, a means of developing with something dynamic to replace something static.

Key Achievements

2017

One Show

The Times “The news you should be following” Print – Bronze

D&AD

Student Flights “The US President” Radio – Graphite Pencil
City Lodge “Anniversary” Radio – Wood
Student Flights “Spiritual Festival” Radio – Wood

Cannes

Goodbye Malaria “Beautiful Pathogens” Design Craft – Bronze
Student Flights “The US President” Radio – Bronze

Loeries

Goodbye Malaria “Beautiful Pathogens” Brand Identity & Collateral Design, General Collateral- Gold
Goodbye Malaria “Beautiful Pathogens” Brand Identity & Collateral Design, Identity Programs – Bronze
Goodbye Malaria “Beautiful Pathogens” Design Mixed Media – Bronze
Doom “Fly on the Wall” Newspaper Bronze
Student Flights “World Gone Mad” Radio – Silver
Student Flights “World Gone Mad” Radio Craft – Craft Gold
Pictionary “Know your Partner” Radio – Bronze
Doom “Fly on the Wall” Radio – Bronze
Student Flights “The US President” Internet Radio – Gold
Student Flights “The US President” Radio Craft – Craft Gold
Student Flights “BabyBot” Internet Video – Gold

2016

One Show

Tiger Brands “Sexy Times” Radio – Silver
Flight Centre “Travel before it’s not too late” Radio – Gold
Flight Centre “Beer Fest” Radio Craft – Bronze

D&AD

Tiger Brands “Sexy Times” Radio – Yellow Pencil
Student Flights “Travel before it’s not fun anymore” Radio – Wood Pencil
Student Flights “Travel before it’s not fun anymore” Radio Craft – Wood Pencil

Cannes

Tiger Brands “Irritation Equations” Radio – Silver
Student Flights “Travel before it’s not fun anymore” Radio craft – Silver
Student Flights “Holiday Packing” Print – Silver
City Lodge “A room for everyone” Print – Silver

Loeries

Student Flights “Holiday Packing” Print – Bronze Campaign
Student Flights “Travel before it’s not fun anymore” Radio – Campaign Silver
Student Flights “Old you visits young you” Radio – Campaign Bronze
Tiger Brands “Monna & Mosadi” Radio – Campaign Silver
Student Flights “Travel before it’s not fun anymore” Radio Craft – Campaign Craft Gold
Ad of the year
Student Flights “Travel before it’s not fun anymore” Radio – 1st place
2015 Individual Agency of the Year

2015

One Show

Nissan “100% Silent” Radio – Silver

D&AD

MFS “Tough Decisions” Film – Wood Pencil

Cannes

Tiger Brands “Sexy Times” Radio Craft – Gold
Tiger Brands “Sexy Times” Radio – Gold
Student Flights “Travel before its not fun anymore” Radio – Silver

Loeries

Tiger Brands “Beacon Liquorice” Brand Identity & Collateral Design – Bronze Campaign
Tiger Brands “Fast Fading or Long Lasting” Newspaper – Silver Campaign
Student Flights “Travel before it’s not fun anymore” Radio – Gold Campaign
Tiger Brands “Sexy Times” Radio – Campaign Silver
Student Flights “Travel before it’s not fun anymore” Radio Craft Writing – Campaign Gold
Creative circle individual agency of the year 2015.
No 1 Radio agency in the world in 2015 Cannes rankings.