Microsoft ‘Your Next Is Now – Thebe Magugu’

When DNA Brand Architects came to us to launch Microsoft Next – a new business incubator – Hallie crafted a unique visual identity for the campaign.
These films ride through the real milestones of inspiring African entrepreneurs, with the momentum of a vision made real.

Client/Brand: Microsoft
EEIP Programme Manager: Kgaogelo Matjie
Intern: Khumo Baduza

Agency: (Not an IDIDTHAT member)

Film Production: FAM Film Co.
Director: Hallie Haller
Executive Producers: Mpho Twala & Aadil Dhalech
Producer: Amanda Dlamini
Production Manager: Ofentse Gcwabe
Production Assistant: Phoenix Twala & Thuli Baloyi
Production Trainee: Lathitha Qumza
1st AD: Chris Van Latum
2nd AD: Boitshwaro Sepato
DOP: Josh Levi
Focus Puller: Bheki Ntshangase
Loader: Zinathi Maqwazima
Trainee: Sarah Moagi
DIT/VT: Jabulile Faki
VT Assistant: Xhantilomzi Matyana
Sound: Kholisile Vinqi

*If your company collaborated on this project and you’re not featured, please contact studio@ididthat.co and we’ll help you become a member.