Eskort ‘Of Course, It’s Eskort’
IDIDTHAT Craft Awards November 2024 – View Showcase
ABOUT THE WORK
Wild? Of course, its Eskort Food. In their latest campaign, one of SA’s most loved brands proves that familiar doesn’t mean boring. To shake things up, Metropolitan Republic teamed up with director Paul Ramaema and Lasizwe to capture the spirit of Eskort in the most surprising way. Paul took the concept and ran with it, creating a series that brings humour, playfulness, and a whole lot of flavour to Eskort’s larger-than-life energy.
CREDITS
Client/Brand: Eskort
Snr Brand Manager: Astrid Hay
Marketing and Design: Marlese Jones
Agency: (Not an IDIDTHAT Member)
Executive Creative Director: Kamo Sesing
Executive Creative Director: Linda Hächler
Producer: Phumee Kumalo
Business Unit Director: Ewald Lombard
Content Developer: Yothando Dlamini
Production & Crew
Film Production Company: Spitfire Films
Director: Paul Ramaema
Executive Producer: Liesl Lategan
Producer: Bale Makola
Production Manager: Rele Thianye
Accounts: Jillian Duarte
Post Supervisor: Ed van Blerk
Cast Coordinator: Hloni Ntsooa
Production Assistant: Tristan Robson
Production Assistant: Thando Msomi
1st AD – Hloni Ntsooa
DOP: Marty Bleazard
Sound: Mlando Mathebula
Key Gaffer: Katiso Modisa
BB Lights: Wandile Dlamini
Lighting Assistant: Neo Dlukulu
Art Director: Justin Elgie
Props Master: Hizel Riffel
Food Stylist: Niki Hattingh
Wardrobe Stylist: Aldridge Elasto
Hair & Make-up: Mamosa Maboee
*If your company collaborated on this project and you’re not featured, please contact studio@ididthat.co and we’ll help you become a member.