AutoTrader ‘Go Big’

IDIDTHAT Craft Awards January 2025 – View Showcase

ABOUT THE WORK
#DoItBig with AutoTrader in 2025! Take your car buying and selling experience to the next level this year! #DoItBig and search for your dream car on SA’s number one trusted motoring marketplace.

CREDITS
Brand/Client: AutoTrader
CEO: George Mienie
Marketing Manager: Rob Diering
Marketing Director: Angelique Lynch
Digital Designer: Dion Mabuza
Digital Content Creator: Kiara Abdie
Motoring Content Producer: Ryno Fourie
Motoring Content Creator: Chad Luchhoff
Motoring Content Creator: Lawrence Minnie
Motoring Content Creator: Tayedza Mbiri

Agency: Retroviral
CEO: Mike Sharman
Creative Director: Koketso Masisi
Associate Creative Director: Kgothatso Maditse
Account Manager: Ashleigh Wilson
Marketing Director: Pippa Misplon

Production & Crew:
Director: Katlego Baaitse
Executive Producer: Liesl Lategan
Producer: Bale M
Post Supervisor: Ed van Blerk
Production Manager: Relebohile Thianye
Cast Coordinator: Hloni Ntsooa
Production Assistant: Tristan Robson
Production Assistant: Neo Dlukulu
1st AD: Cameryn Clarke
DOP: Jono Kyriakou
Focus Puller: Bheki Nsthangase
Loader: Zinathi Maqwazima
DIT/VT: Chris Tilley
VT Assistant: Shadrack Mangena
Photographer: Tony Christie
Key Gaffer: Dallas Ncala
BB Lights: Mpumelelo Manana
Spark: Sabelo Nkosi
Assie Lights: Shane Nkwane
Key Grip: Gerrit van Zyl
BB Grips: Mnqobi Mthetwa
Art Director: Wayne Smith
Props Master: Jasmine Snaith
Art Dept. Driver: Tiaan Enslin
Driver Assistant: Trevor Enslin
Wardrobe Stylist: Melissa Maxted-Henderson
Wardrobe Assistant: Lesedi Mpotsang
Hair & Make-up: Tammi Mbambo
H&M Assistant: Monray Louw
Animal Wrangler: Julie Bezuidenhout
AACL Inspector: Rulof Jackson
Medic: Neo Maponya
Unit Manager: Steve Watchorn
Unit Assistant: Tshepo Stuurman
Security: Thuso Security

Post Production:
Offline Editor: Gareth James
Online Editor & VFX: Bradley Glossop
Colourist: Michele Wilson
Final Mix: Nathi Luthango

Cast:
Business Man: Thabo Mfikwe
Rich Aunty: Mpho Gumede
Dad: Kohl Nomane
Baby: Tweslo Sefara
Pretty Woman: Chloe Tuck

 

*If your company collaborated on this project and you’re not featured, please contact studio@ididthat.co and we’ll help you become a member.