Project Description:

As their payoff states, Mercedes-Benz trucks are trucks you can trust.
One of the reasons being the Telligent Lane Assist feature, which warns drivers should they veer out of their lane.
Keeping the driver and cargo safely on the road.

Credits:

CCO: Pepe Marais
ECD: Adam Weber
Art Director: Natalie Walker
Copywriter: Marjolein Rossouw
Account Director: Mpume Ngobese & Carol Mnguni
Client: Conway Maluleke and Mpho Matseba
Illustrator: Carioca
Production: Tammy Chetty