Get your agency in front of marketers and new talent looking to make a move.

We’ve designed our directories and specialised member features for Advertising Agencies, Digital, Design, Boutique Content, PR, Event, Brand Activation and Media & Publishing Companies. People searching for agencies are marketers and new talent looking to make a move. We basically work like your own PR company, we’ll show you off to the whole industry and write your name in bright lights. Not only will we feature your wins at award shows, we showcase your work, your leadership and your creative news to the people who matter.

Why IDIDTHAT.co

We specialize in ensuring your company and your work receive the recognition it deserves. Our job is pretty simple: to put you in front of the right people, to grab the attention of top-tier talent, pique the interest of CMOs, and stay top of mind with pitch consultations. Throughout the year, we use strategies to ensure our members at the forefront of industry visibility. Here’s how we’ve got your back.

Have your company featured amongst South Africa’s top agencies on IDIDTHAT

IDIDTHAT REACHES THE RIGHT PEOPLE

254 000

IDIDTHAT receives over 254 000 views from South Africa’s Advertising and Production industry every year.

32 000

IDIDTHAT has 32 000 active South African users on our website every year.

21 000

IDIDTHAT has an average of 21 000 monthly page views.

IDIDTHAT AUDIENCE

87% South African – Very relevant and targeted audience in the fields of Advertising, Production and Marketing.

IDIDTHAT Directory Stats

Advertising Agency Directory: +3 992 views per year (On average +330 views per month)
(These are people searching directly for an advertising agency in our Directory)
Film Production Companies: +20 738 views per year
Directors Directory: +11 312 views per year

IDIDTHAT note: Advertising agencies search numbers would be less as agency new business doesn’t move around as much as new campaigns are produced by directors and production companies.

IDIDTHAT Newsletter stats

Our weekly newsletters consistently achieve an average of 30-36% open rate among our subscriber base. We only send to active email addresses with a delivery rate of 99.5%. The audience is exceptionally targeted, with 95% from the South African advertising and production industry. Our newsletter subscriber base is between 2600 – 5000+ in a year.

In addition to our organic reach, our paid marketing campaigns on Facebook and Instagram prove highly effective, generating increased engagement specifically from marketers.
FB Reach: 9000 to 14 000K reach (averaging 250 to 550 clicks to story only from FB)

IDIDTHAT Story Views

Local and International Showcases featuring winners and work: 1500 – 4000+
IDIDTHAT Craft Award Showcases: 400 – 800+
High interest stories: 500 – 1200+ views
More industry niche stories: 280 – 500+ Views

Agency Membership Options

We’ve designed our membership packages to suit all types of agencies in South Africa. Choose the level of exposure your company wants and we’ll make sure to put you and your company in front of the right people in the industry.

HALF MEMBERSHIP

R530

per month

*Paid annually R6 360

Our directories serve as the go-to resource for industry professionals to quickly identify who is doing what in the industry and who they want to work with next.
If you want your company to be a contender, being listed on these directories is essential.

View IDIDTHAT’s Directory

Our showcases put your best work in front of the right people. Only members of IDIDTHAT are eligible to receive credit and recognition for their contributions to award-winning projects featured in our showcases. Industry professionals use these showcases as their go-to resource to identify the people and companies doing the best work in our industry. It’s not just a means to stay top of mind, it also ensures that your exceptional work reaches the right audience.

‘Work to Watch’ Showcase:
This is where we proudly showcase South Africa’s stand-out work awarded by the Creative Circle. The industry can view the work here and find out more about the companies and creatives that created the work.

Local and International Award Showcases:
When your work wins at local and international award shows, we roll out the red carpet in our exclusive awards coverage showcases. Here we showcase all the work that won and the credits behind the work, that’s you! Here industry professionals in advertising, production and marketing can see who is creating award-winning work.

LOCAL AWARDS WE COVER:
The Loeries, Creative Circle and our own IDIDTHAT Craft Awards

INTERNATIONAL AWARDS WE COVER:
Cannes, One Show and D&AD

Our showcases put your best work in front of the right people. Only members of IDIDTHAT are eligible to receive credit and recognition for their contributions to award-winning projects featured in our showcases. Industry professionals use these showcases as their go-to resource to identify the people and companies doing the best work in our industry. It’s not just a means to stay top of mind, it also ensures that your exceptional work reaches the right audience.

‘Work to Watch’ Showcase:
This is where we proudly showcase South Africa’s stand-out work awarded by the Creative Circle. The industry can view the work here and find out more about the companies and creatives that created the work.

Local and International Award Showcases:
When your work wins at local and international award shows, we roll out the red carpet in our exclusive awards coverage showcases. Here we showcase all the work that won and the credits behind the work, that’s you! Here industry professionals in advertising, production and marketing can see who is creating award-winning work.

LOCAL AWARDS WE COVER:
The Loeries, Creative Circle and our own IDIDTHAT Craft Awards

INTERNATIONAL AWARDS WE COVER:
Cannes, One Show and D&AD

‘Wish I Did That’ showcases the most ENVIED work in the industry. Every quarter, you can submit your best work and it’s judged by a diverse panel of judges from the marketing, creative and production industry. Judges will be asked to select the work they WISH THEY DID within each category. It’s a celebration of excellence, and only open to IDIDTHAT members to enter.

Your level of membership gets you no submissions to the ‘Wish I Did That’ showcase however as a member you have access to the awards – each entry costs R550.

Download the Half Membership starter kitDownload the Half Membership starter kit

Half Membership Payment Options:

Once-Off Annual Payment: R6 360 once a year (Works out to R530 per month)
Bi-annually Payment: R3 480 every 6 months (Works out to R580 per month)
Quarterly Payment: R1 900 every 3 months (Works out to R633 per month)

*No contracts – companies can cancel at any time
*Prices excl VAT

FULL MEMBERSHIP

R938

per month

*Paid annually R10 050

Our directories serve as the go-to resource for industry professionals to quickly identify who is doing what in the industry and who they want to work with next.
If you want your company to be a contender, being listed on these directories is essential.

View IDIDTHAT’s Directory

Our showcases put your best work in front of the right people. Only members of IDIDTHAT are eligible to receive credit and recognition for their contributions to award-winning projects featured in our showcases. Industry professionals use these showcases as their go-to resource to identify the people and companies doing the best work in our industry. It’s not just a means to stay top of mind, it also ensures that your exceptional work reaches the right audience.

‘Work to Watch’ Showcase:
This is where we proudly showcase South Africa’s stand-out work awarded by the Creative Circle. The industry can view the work here and find out more about the companies and creatives that created the work.

Local and International Award Showcases:
When your work wins at local and international award shows, we roll out the red carpet in our exclusive awards coverage showcases. Here we showcase all the work that won and the credits behind the work, that’s you! Here industry professionals in advertising, production and marketing can see who is creating award-winning work.

LOCAL AWARDS WE COVER:
The Loeries, Creative Circle and our own IDIDTHAT Craft Awards

INTERNATIONAL AWARDS WE COVER:
Cannes, One Show and D&AD

Our showcases put your best work in front of the right people. Only members of IDIDTHAT are eligible to receive credit and recognition for their contributions to award-winning projects featured in our showcases. Industry professionals use these showcases as their go-to resource to identify the people and companies doing the best work in our industry. It’s not just a means to stay top of mind, it also ensures that your exceptional work reaches the right audience.

‘Work to Watch’ Showcase:
This is where we proudly showcase South Africa’s stand-out work awarded by the Creative Circle. The industry can view the work here and find out more about the companies and creatives that created the work.

Local and International Award Showcases:
When your work wins at local and international award shows, we roll out the red carpet in our exclusive awards coverage showcases. Here we showcase all the work that won and the credits behind the work, that’s you! Here industry professionals in advertising, production and marketing can see who is creating award-winning work.

LOCAL AWARDS WE COVER:
The Loeries, Creative Circle and our own IDIDTHAT Craft Awards

INTERNATIONAL AWARDS WE COVER:
Cannes, One Show and D&AD

‘Wish I Did That’ showcases the most ENVIED work in the industry. Every quarter, you can submit your best work and it’s judged by a diverse panel of judges from the marketing, creative and production industry. Judges will be asked to select the work they WISH THEY DID within each category. It’s a celebration of excellence, and only open to IDIDTHAT members to enter.

Your level of membership gets you 12 submissions to the ‘Wish I Did That’ showacse.

Share your own news on IDIDTHAT.co or use one of our templates to help you feature your creative news. This is the best way to get your work seen by the right people in the industry – top talent, potential judges before they’re reviewing your work in judging rooms, pitch consultants, and marketers. IDIDTHAT Creative Press Offices are created so you can share news about the work you are doing and build up you online presence within the industry.

These stories are work-focused, following themes of:
– New work launching.
– Behind the scenes of a campaign.
– Case studies and Creative Effectiveness highlights.

We upload your news for you.
Your stories feature on our home page and in our newsletters. It will also be added to
your company page.

We’re proud of our website story stats, here are some examples:
Our company stories gather views from 200 – 1100 views.
Monthly award features views: average: 400 – 1200 views.
International award features e.g. South Africa’s Cannes results: 2500 – 3800 views.

Your agency information: We summarise your key information, what you specialise in, location and essential contact information.

Featured Work Section: Select 20 of your best pieces of work to feature on your company page.

Awarded Work Section: We feature your locally and internationally awarded work on your page.

Featured Showcases: Every time your work is featured in one of IDIDTHAT’s showcases, we add that work to your company page in your own Featured Showcase section.

Wish I Did That Section: These are IDIDTHAT’s monthly awards and they recognise and honour the most envied work within our industry. If your work is entered and wins, it is featured on your company page and shared with the industry.

Creative Press Office Section: Your company creative news is featured on your page.
*Only for ‘Creative Press Office’ Members

Check out this example of a company page for Joe Public

‘They Said That’ Features:
Let leaders in your agency talk about their knowledge and thoughts around the themes of ‘the business of creativity / Creativity Works / Selling creative as a clever business strategy.’

‘Who Did That’ Features
At IDIDTHAT, we’re diving deep into work produced across various industry categories in South Africa. Within these categories, we extend a special invitation to agencies to share insights about projects they have worked on (e.g. Automotive, Chicken, Alcoholic, Banking)

Your top agency talent (e.g. senior talent, group heads & creative directors) are invited to judge our awards. As a featured judge, they will have a judging profile on IDIDTHAT that remains in our judge’s section on IDIDTHAT.

Download the FULL Membership starter kitDownload the FULL Membership starter kit

Full Membership Payment Options:

Once-Off Annual Payment: R10 050 once a year. (Works out to R838 per month)
Bi-annually Payment: R5 880 every 6 months (Works out to R980 per month)
Quarterly Payment: R2 740 every 3 months (Works out to R913 per month)

*10% discount for companies less than 5 full-time people
*No contracts – companies can cancel at any time
*Prices excl VAT

PRESS MEMBERSHIP

R1680

per month

*Paid annually R20 160

Our directories serve as the go-to resource for industry professionals to quickly identify who is doing what in the industry and who they want to work with next.
If you want your company to be a contender, being listed on these directories is essential.

View IDIDTHAT’s Directory

Our showcases put your best work in front of the right people. Only members of IDIDTHAT are eligible to receive credit and recognition for their contributions to award-winning projects featured in our showcases. Industry professionals use these showcases as their go-to resource to identify the people and companies doing the best work in our industry. It’s not just a means to stay top of mind, it also ensures that your exceptional work reaches the right audience.

‘Work to Watch’ Showcase:
This is where we proudly showcase South Africa’s stand-out work awarded by the Creative Circle. The industry can view the work here and find out more about the companies and creatives that created the work.

Local and International Award Showcases:
When your work wins at local and international award shows, we roll out the red carpet in our exclusive awards coverage showcases. Here we showcase all the work that won and the credits behind the work, that’s you! Here industry professionals in advertising, production and marketing can see who is creating award-winning work.

LOCAL AWARDS WE COVER:
The Loeries, Creative Circle and our own IDIDTHAT Craft Awards

INTERNATIONAL AWARDS WE COVER:
Cannes, One Show and D&AD

Our showcases put your best work in front of the right people. Only members of IDIDTHAT are eligible to receive credit and recognition for their contributions to award-winning projects featured in our showcases. Industry professionals use these showcases as their go-to resource to identify the people and companies doing the best work in our industry. It’s not just a means to stay top of mind, it also ensures that your exceptional work reaches the right audience.

‘Work to Watch’ Showcase:
This is where we proudly showcase South Africa’s stand-out work awarded by the Creative Circle. The industry can view the work here and find out more about the companies and creatives that created the work.

Local and International Award Showcases:
When your work wins at local and international award shows, we roll out the red carpet in our exclusive awards coverage showcases. Here we showcase all the work that won and the credits behind the work, that’s you! Here industry professionals in advertising, production and marketing can see who is creating award-winning work.

LOCAL AWARDS WE COVER:
The Loeries, Creative Circle and our own IDIDTHAT Craft Awards

INTERNATIONAL AWARDS WE COVER:
Cannes, One Show and D&AD

‘Wish I Did That’ showcases the most ENVIED work in the industry. Every month, you can submit your best work and it’s judged by a diverse panel of judges from the marketing, creative and production industry. Judges will be asked to select the work they WISH THEY DID within each category. It’s a celebration of excellence, and only open to IDIDTHAT members to enter.

Your level of membership gets you unlimited submissions to the ‘Wish I Did That’ showcase.

Share your own news on IDIDTHAT.co or use one of our templates to help you feature your creative news. This is the best way to get your work seen by the right people in the industry – top talent, potential judges before they’re reviewing your work in judging rooms, pitch consultants, and marketers. IDIDTHAT Creative Press Offices are created so you can share news about the work you are doing and build up you online presence within the industry.

These stories are work-focused, following themes of:
– New work launching.
– Behind the scenes of a campaign.
– Case studies and Creative Effectiveness highlights.

We upload your news for you.
Your stories feature on our home page and in our newsletters. It will also be added to
your company page.

We’re proud of our website story stats, here are some examples:
Our company stories gather views from 200 – 1100 views.
Monthly award features views: average: 400 – 1200 views.
International award features e.g. South Africa’s Cannes results: 2500 – 3800 views.

Your agency information: We summarise your key information, what you specialise in, location and essential contact information.

Featured Work Section: Select 20 of your best pieces of work to feature on your company page.

Awarded Work Section: We feature your locally and internationally awarded work on your page.

Featured Showcases: Every time your work is featured in one of IDIDTHAT’s showcases, we add that work to your company page in your own Featured Showcase section.

Wish I Did That Section: These are IDIDTHAT’s monthly awards and they recognise and honour the most envied work within our industry. If your work is entered and wins, it is featured on your company page and shared with the industry.

Creative Press Office Section: Your company creative news is featured on your page.
*Only for ‘Creative Press Office’ Members

Check out this example of a company page for Joe Public

‘They Said That’ Features:
Let leaders in your agency talk about their knowledge and thoughts around the themes of ‘the business of creativity / Creativity Works / Selling creative as a clever business strategy.’

‘Who Did That’ Features
At IDIDTHAT, we’re diving deep into work produced across various industry categories in South Africa. Within these categories, we extend a special invitation to agencies to share insights about projects they have worked on (e.g. Automotive, Chicken, Alcoholic, Banking)

Your top agency talent (e.g. senior talent, group heads & creative directors) are invited to judge our awards. As a featured judge, they will have a judging profile on IDIDTHAT that remains in our judge’s section on IDIDTHAT.

Download the PRESS Membership starter kitDownload the PRESS Membership starter kit

Press Membership Payment Options:

Once-Off Annual Payment: R20 160 once a year. (Works out to R1 680 per month)
Bi-annually Payment: R11 400 every 6 months (Works out to R1 900 per month)
Quarterly Payment: R6 900 every 3 months (Works out to R2 300 per month)

*10% discount for companies less than 5 full-time people
*No contracts – companies can cancel at any time
*Prices excl VAT

IDIDTHAT PR Support

Supercharge Your PR: Allow us to take the reins of your public relations. Our team will not only craft compelling news pieces on your behalf but also strategise with you to find the most effective positioning for you in this industry.

Contact IDIDTHAT at studio@ididthat.co to find our more about these options.