Clockwork Archives - IDIDTHAT.co

First Pencil’s latest car commercial for Omoda blasts into the future

Back with another car ad and hot off the heels of their campaign for Standard Bank, there is no denying First Pencil is having a moment! The team’s latest commercial for Omoda and agency Clockwork Media, directed by Justine Calverley and EP’d by Lebo Mabuela, is a prime example of their ability to merge their technical chops with some laser-infused cinematic storytelling. The ad has beams cutting through the scenes like something straight out of a sci-fi movie (with an added nod to Back to the Future) and the impressive in-camera work leaves you wondering what’s real and what’s not.

Amisha Zanetti2024-09-02T13:47:12+02:00September 2nd, 2024|Categories: Editorial, FirstPencil Editorial|Tags: Clockwork, First Pencil, Justine Calverley, Lebo Mabuela|

South Africa’s Cannes Predictions 2024

IDIDTHAT is kicking off our countdown to The Cannes Lions Festival of Creativity with South Africa’s Cannes Predictions! We’ve brought together a team of creative heavyweights to view the work entered by South Africa into Cannes this year and choose the work they think will turn heads. A massive shoutout to our judges Fran Luckin, Steph van Niekerk, Roland Sweet, and Xolisa Dyeshana – thank you for being absolute gold as always!

Amisha Zanetti2024-06-20T09:45:56+02:00June 11th, 2024|Categories: Cannes Lions 2024, Editorial, IDIDTHAT SHOWCASE|Tags: Audio Militia, Boundless, Chocolate Tribe, Clockwork, Deliverance Post, Fran Luckin, Grey Africa, Joe Public United, LittleBig, Ogilvy South Africa, Pressure Cooker, Roland Sweet, Romance Films, Run Jump Fly, Steph van Niekerk, Sterling Sound, TBWA Hunt Lascaris, VML South Africa, Xolisa Dyeshana|

Digital Communication: Creative Circle’s Ad of the Month winners in 2020. In the running for Ad of the Year.

We’ve tracked down all the IDIDTHAT companies that were awarded by the Creative Circle in 2020 in the 'Digital' category. Here you can find the winning work and the winning people who created it. Congratulations you digital darlings! Don’t miss the virtual ‘Ad of the Year’ awards on the 4th of March to find out which campaign will reign supreme.

admin2021-10-19T15:44:05+02:00March 2nd, 2021|Categories: Creative Circle 2020, Editorial, IDIDTHAT SHOWCASE|Tags: Adam Bentel, Adam Howard, Clockwork, Deliverance, Eugenio Galli, FCB Joburg, Fell + Co, Giant Films, Grey Advertising Africa, Groundglass, HelloFCB, Howard Audio, Joe Public United, Left Post Production, M&C Saatchi Abel, Ogilvy Johannesburg, Platypus, Promise, Saatchi & Saatchi, Sterling Sound, Strangelove, TBWA Hunt Lascaris, The Odd Number, The Star Films Company|

PR and Live Communications: Creative Circle’s Ad of the Month winners in 2020. In the running for Ad of the Year.

We’ve tracked down all our IDIDTHAT members’ work that was awarded in Creative Circle’s ‘PR & Live Communications’ category throughout 2020. Congratulations on being in the running for the coveted ‘Ad of the Year’ award on the 4th of March at the Virtual Ad of the Year Awards, boom! What campaign do YOU think deserves the title of South Africa’s best of the best?

admin2021-10-19T15:44:08+02:00March 2nd, 2021|Categories: Creative Circle 2020, Editorial, IDIDTHAT SHOWCASE|Tags: Burley Boys, Clockwork, DUKE, Field, Giant Films, Howard Audio, Joe Public United, King James Group, King James Group Johannesburg, Ludus Post Production, M&C Saatchi Abel, Platypus, Retroviral, Saatchi & Saatchi, Spitfire, Sterling Sound, Strangelove|

Integrated: Creative Circle’s Ad of the Month winners in 2020. In the running for Ad of the Year.

Our little hamsters have sourced all our IDIDTHAT members’ work awarded in the ‘Integrated’ category by the Creative Circle throughout 2020. Judges will be announcing the ‘Ad of the Year’ from this showcase on the 4th of March 2020. What campaign do you think will rise to the top as South Africa’s best of the best?

admin2021-10-19T15:44:43+02:00February 26th, 2021|Categories: Creative Circle 2020, Editorial, IDIDTHAT SHOWCASE|Tags: 7Films, Burley Boys, Clockwork, DUKE, Eyeforce, Field, Giant Films, Groundglass, Howard Audio, Joe Public United, King James Group, Left Post Production, Ola! Films, Platypus, Sterling Sound, Strangelove, TBWA Hunt Lascaris|

‘They Did That’ December 2020. View South Africa’s New Work.

In a never-ending quest to keep you updated on all the impressive work that the industry is creating, we’ve created ‘They Did That’. Here we showcase all the latest work that agencies are most proud of and want to show off.

admin2021-10-19T15:44:58+02:00December 18th, 2020|Categories: IDIDTHAT SHOWCASE, They Did That|Tags: Clockwork, DDB South Africa, DUKE, FCB Joburg, Grey Advertising Africa, House of Brave, Iconic Agency, Joe Public United, King James Cape Town, King James Group Johannesburg, M&C Saatchi Abel, Ogilvy Cape Town, Ogilvy Johannesburg, Publicis Machine, TBWA Hunt Lascaris, The Odd Number|

Work to Watch: December 2019

This month we showcase the stand-out work that South African companies on iDidTht are doing. Apart from just bragging about it (which is very important), it’s the work that was recently featured at the Creative Circle Awards and iDidTht’s Craft Awards. View the work and find out more about the companies who did it…

Studio2019-12-12T14:44:32+02:00December 12th, 2019|Categories: #WorkToWatch|Tags: Arcade Content, Audio Militia, Bioscope Films, BlackGinger, Chocolate Tribe, Clockwork, Darling Films, Deliverance, Egg Films, Finetune Studios, Grey Advertising Africa, Havas Worldwide, Joe Public United, Left Post Production, Ogilvy Johannesburg, Patriot, Picture Tree, Romance Films, So Interactive, Sterling Sound, Strangelove, Sunshinegun, TBWA Hunt Lascaris, The Odd Number, The Star Films Company, We Love Jam|