Project Description
Ocean Basket introduced new winter menu items inspired by Mediterranean flavours and meze style eating and sharing. We asked how can we bring people back to the table – where food and conversation create community? Ocean Basket supported our idea to film a social experiment and made a bold choice in opting for a non-food related brand piece, with a strong focus on sharing and the feeling it evokes. We executed the video by asking people to send a question over text message to a loved one. We then gave them the chance to reply in person. Their answers, to the same questions, were completely different in person and showed that we do share far more in person.
